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What expected bounce rate should a CB site have?

Discussion in 'Google Analytics' started by GrantDraper, Jan 12, 2011.

  1. #1
    I have a few clickbank affiliate sites and wondered what an expected bounce rate should be, or something to aim for. It is fairly high at the moment, but hoping some better content can reduce that.
     
    GrantDraper, Jan 12, 2011 IP
  2. ``Yousef

    ``Yousef Peon

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    #2
    You need to give us far more information than that. Your design could be extremely poor, you may not be targeting relevant keywords are just two possibilities of thousands.
     
    ``Yousef, Jan 13, 2011 IP
  3. Rk's

    Rk's Peon

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    #3
    well to decrease the bounce rate you can try a good video embedded in your website, that is the current trend for any the bank affiliate website :)
     
    Rk's, Jan 15, 2011 IP
  4. rvdp

    rvdp Peon

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    #4
    and auto-play the vid as well
     
    rvdp, Jan 16, 2011 IP
  5. center2

    center2 Peon

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    #5
    Remember - if one user comes to one page and then finds exactly what they want and then click the back button without visiting another page on your site - no matter how much time they spend on that one page - it will be a bounce. So generally numbers in the 60% range are considered good in my oppinion if there are not other pages to click to.
     
    center2, Jan 21, 2011 IP
  6. redesignunit

    redesignunit Peon

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    #6
    20% to 40% Bounce rate is normal but 40% to 60% bounce rate is not good for website
     
    redesignunit, Jan 22, 2011 IP
  7. thenikhil

    thenikhil Member

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    #7
    Bounce rate can be more due to many reasons it could be poor website architecture, Target area, Keywords or relevant content and many more.. it would be more accurate to answer after seeing website.
     
    thenikhil, Jan 22, 2011 IP
  8. almedajohnson

    almedajohnson Peon

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    #8
    For any kind of site best bounce rate is <10% :)
     
    almedajohnson, Jan 24, 2011 IP
  9. wildturkey

    wildturkey Peon

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    #9
    It would depend on the type of site you have. If you have a long sales letter where you list the price, there is no incentive for the user to click "Buy" unless they're genuinely going to purchase the item. Usually the user will come back 4 or 5 times before he/she purchases if it all, so the more relevant stats would be things like time on page, % of new visitors, etc. Generally the longer you keep them engaged and reading, the better, but you'll need enough clear reminders and incentives for them to click that buy button.
     
    wildturkey, Jan 26, 2011 IP
  10. mave863

    mave863 Peon

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    #10
    i have cb site and the bounce rate is somewhere around 30%, 31% if i'm not mistaken.
     
    mave863, Jan 28, 2011 IP
  11. peteisneat09

    peteisneat09 Greenhorn

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    #11
    around 30% sounds right..
     
    peteisneat09, Jan 28, 2011 IP
  12. chestercaldwel

    chestercaldwel Peon

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    #12
    To reduce your site's bounce rate you need to concentrate on targeted visitors. Use proper keyword for each page and always use clear and easy to read content.
     
    chestercaldwel, Feb 1, 2011 IP
  13. Steve Marino

    Steve Marino Peon

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    #13
    I concentrate on traffic generation over bounce rate. Once traffic stops increasing, I'll concentrate on bounce rate.
     
    Steve Marino, Feb 1, 2011 IP
  14. Atco-maart

    Atco-maart Peon

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    #14
    Yes it is true if your site bounce rate under 20 to 40% so its not a big issues but 50% up its not appropriate for website.
     
    Atco-maart, Feb 2, 2011 IP