Hi, My new websites only seem to have 70~80% bounce rate. I was wondering what the average bounce rate is ?? And what's yours ?
My new site, UGLYSOB.com, started around 88%. Over the past month, I've gotten it to 53%. Question: what percentage of your links are external vs internal?
Anything above 60% is decent. If you're using a landing page with a high converting sales letter then you should have anywhere between 60% - 80%. In the end all that matters apart from profit is to send people to the vendor's offer and get as many eye balls on it. Start building a list and you'll see the numbers slowly climbing.
I have found the bounce rate definitely depends on the content. For example, I have an image site that has a bounce rate of 95%, and a video site that has a bounce rate of 20%.