Hello All Dp Member, I am running 3 sites on a shared hosting server .Today My hosting provider changed the Server .So my all 3 sites has been moved to new server .When i checked my server location than i noticed that server country has been changed Previous Server location- Houston - Texas - United States Current Server Location is- Shelburne - Nova Scotia - Canada so i am little bit concern about that server location can suddenly drop my rankings especially From USA .Well i may be worng that's why i am psoting here so please tell me will it affect my ranking or not ?
what do you mean with local search .I don't have any country specifies domain name .I have all .com domain name so it target Google . com particularly .Do you mean searches from CANADA ?
You should check out this article. I think you will find all the answers as far as what determines google rankings and search: http://answers.yahoo.com/question/index?qid=20080725064301AA2R6V2 Thanks!
It can for local searches also if the response time is not as good, it'll go down in local too, if its better it'll go up though
It depends. If you have a generic TLD, the answer is YES. If you have a country-specific domain name (ccTLD) such as .ca, then NO, changing servers should in principle not hurt you. In the Google Webmaster Forum you can find the following statement: “Yes, we do try to find context from these two factors (TLD & server IP) … however, if your site has a geographic TLD/ccTLD (like .co.nz) then we will not use the location of the server as well. Doing that would be a bit confusing, we can’t really “average†between New Zealand and the USA." Why does this happen? Check out my posts about how to rank locally and why ranking #1 in Google is worthless in the rest of the world.
yeah ..to be honest .i do my SEO own and still in learning phase ...what would you suggest me to avoid my ranking fluctuation ...hope you won't mind to answer my question
My pleasure. You don't have to believe me - check out the provided link to Google Webmaster Forum in my response. But perhaps you know better than Google...
Hi, I don't know the reason behind this, but i experienced it, One of my client changed the server and whole keywords went out of top 100, but after 1 month link building they are back, perhaps it does not affect it too much.
Well, Server Location Change surely affect to yore site ranking. It will affect on local search. Geographically it will affected.
Of course it did. Check out my posts Why Your #1 in Google is Worthless in the Rest of the World and Be Smart and Rank Locally to see the differences between ranking in Google and ranking in local Google variants using geo-targeting so as to displace major players from the top spots. In the Google Webmaster Forum you can find the following statement: “Yes, we do try to find context from these two factors (TLD & server IP) … however, if your site has a geographic TLD/ccTLD (like .co.nz) then we will not use the location of the server as well. Doing that would be a bit confusing, we can’t really “average†between New Zealand and the USA." Therefore the server IP will affect your ranking (though ONLY if you have a generic TLD, see my first response in this same thread). Obviously you can use it to your advantage to rank locally (see above link), but curiously enough my experiments on this subject show that the other way round is also possible: A ccTLD can actually score in the top Google (see the www . carsales.com . au result when searching for "cars", as shown in my blog post) provided that you perform a proper SEO strategy. It appears that though server IP is one of the ranking factors (specially for geo-targeting in the "local Googles"), it's influence is not that important in the global one. Different algorithm weights for localized content? Possibly. Given the fierce competition on specific keywords, I'm not surprised that being labeled by Google as being "local" (due to the IP location) kicked that site out of the top 100, as almost insignificant algorithm changes can have a devastating effect. But that this is not an insurmountable obstacle is demonstrated by the fact that one month of link building (which is a lot of work) allowed it to come back...