I am not clear about your question. but there is certain ways to optimize your website. google about seo , you will get lots of them
Most people doing SEO have their own tactics yes. Find out what works best for you then rinse and repeat (with a few tweeks) for each of your sites. If you're banging out loads of micro niche sites for example - then you could use the same backlink sources for every site.
Yes i can help you a little to make a seo pattern 1. ONpage 2. Off page SE Submission DIR Submision Social Bookmarking Press Release Article submission Classsified submission RSS Submi Blog Commenting Link Building
hii, one should first finish On- page optimization of websites and remove all validation errors then do off page submissions like Directory Submissions, article Submissions, blog Post etc in all high page rank.
SEO is pretty defined right now but people are coming up with new strategies every day. Its always evolving since search engines are always evolving.
There are lots of tried and true methods to build links and increase rankings, however with the frequent algorithm changes, the cheesiest methods always get weakened in their efficiency.