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Important ebook website design question

Discussion in 'General Marketing' started by momonari, Jun 18, 2010.

  1. #1
    Hey all,
    I have a question about ebook websites. Everyone and their mother seems to make a one page gazillion paragraph sales pitch page.

    Has anyone compared and seen if this actually works better than a multi-page website with sales pitch + content pages for natural traffic? In terms of overall revenue.

    I imagine that adding content pages would be better for SEO and traffic, but the downside is it would be difficult to publish content without removing value from buying your ebook.

    On the other hand, making only one sales pitch page should be quicker than adding content.

    If anyone has some experience with ebooks and tried different things, I would really appreciate your feedback. I want to start publishing many ebooks so I'd prefer getting it right the first time.

    Thanks!
     
    momonari, Jun 18, 2010 IP
    drwhitefield likes this.
  2. Peeps66

    Peeps66 Peon

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    #2
    I've started doing what I call Teaser Versions. This is where I create a pdf with just the first section but showing all the bookmarks and Table of Contents. I believe a lot of people are put off buying because they don't know what they're getting. With the Teaser Version they couldn't have a better idea unless they had the full version

    Peeps
     
    Peeps66, Jun 18, 2010 IP
    drwhitefield likes this.
  3. ceelouisdhon

    ceelouisdhon Peon

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    #3
    Definitly what he said
     
    ceelouisdhon, Jun 19, 2010 IP
  4. drwhitefield

    drwhitefield Peon

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    #4
    Throwing a lot of mud at the wall and hoping something sticks is not a good idea in this day and age. Focus your ebook on one subject and provide (any number of) links that dig deeper in the same subject
     
    drwhitefield, Jun 20, 2010 IP
  5. drwhitefield

    drwhitefield Peon

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    #5
    drwhitefield, Jun 30, 2010 IP