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Top 5 Marketing Books

Discussion in 'General Marketing' started by Lalit_Burma, Mar 13, 2010.

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  1. #1
    Want to read top marketing books in the coming weekends ... would appreciate if you will please share your favourite marketing books name and their author name as well.

    So please share

    Regards ...
     
    Lalit_Burma, Mar 13, 2010 IP
  2. williamsweb

    williamsweb Active Member

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    #2
    seobook
    and problogger's book
     
    williamsweb, Mar 13, 2010 IP
  3. manofwar

    manofwar Active Member

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    #3
    This is not a marketing book, but would def. help in sales: 'Think and grow rich' def great book.
     
    manofwar, Mar 13, 2010 IP
  4. Lalit_Burma

    Lalit_Burma Active Member

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    #4
    Please tell me link if you have any. Seth is the author of this book I think ... (please correct me if I am wrong)

    Kindly tell me Author name
     
    Lalit_Burma, Mar 13, 2010 IP
  5. Zoomer

    Zoomer Peon

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    #5
    Instead of books, I'll recommend authors - as the best material is often in the form of seminars and audio books.

    Jay Abraham
    Dan Kennedy
    Frank Kern
    John Reese
    Eben Pagan
     
    Zoomer, Mar 13, 2010 IP
  6. snarke

    snarke Peon

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    #6
    Anything by Seth Godin is going to be good. If you're new to marketing you might start out with an introductory book so that, when you move on to the other books you'll have a frame of reference for the lingo used in them.
     
    snarke, Mar 13, 2010 IP
  7. alexender82

    alexender82 Active Member

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    #7
    Some of my favs:

    1) Landing Page Optimization - The Definitive Guide to Testing and Tuning for Conversions (Author: Tim Ash)
    2) Neuro Web Design - What Makes Them Click (Author: Susan M. Weinschenk)
    3) Visual Marketing - From Attention to Action (Authors: Michel Wedel & Rik Pieters) "technical book but interesting especially for designers"
    4) Shiny Objects Marketing - Using Simple Human Instincts to Make Your Brand Irresistible (Author: David A. LaBonte)
    5) How to Write Blockbuster Sales Letters (Author: Benjamin Hart)
     
    alexender82, Mar 13, 2010 IP
  8. freight guy

    freight guy Member

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    #8
    I dont read seo books the best method I found was googling the keyword and read the articles.
     
    freight guy, Mar 13, 2010 IP
  9. ralek

    ralek Peon

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    #9
    Articles and forums...:)
     
    ralek, Mar 14, 2010 IP
  10. seawind

    seawind Active Member

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    #10
    i think look some blog is btter than book
     
    seawind, Mar 14, 2010 IP
  11. seogame

    seogame Peon

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    #11
    seth's blog is a good resource also
     
    seogame, Mar 15, 2010 IP
  12. etronixmart

    etronixmart Peon

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    #12
    subscribe some related blog will be a better way to learn. The best way to learn is to practise everyday.
     
    etronixmart, Mar 15, 2010 IP
  13. manofwar

    manofwar Active Member

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    #13
    napoleon hill
     
    manofwar, Mar 15, 2010 IP
  14. Lalit_Burma

    Lalit_Burma Active Member

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    #14
    I am not looking for SEO based books ... I am looking for hard core marketing tricks by top Marketing Guru ...

    Yes Mr. Seth is no doubt one of the most influential person when it comes to marketing.

    So please tell me Book name with Author name ( Or you can give book name as well but Author name will confuse because I am sure he/she has written more than one book)
     
    Lalit_Burma, Mar 16, 2010 IP
  15. mdvonline

    mdvonline Peon

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    #15
    Well when it comes to online marketing, I dont ready anything published more then 3 months ago, since it is outdated.

    Best would be to find blogs (check my sig for mind) that give marketing methods.

    Cheers,
    Mukul
     
    mdvonline, Mar 16, 2010 IP
  16. J1218

    J1218 Well-Known Member

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    #16
    I'm reading this now. Definitely a good book. I get kind of lost at times, but I'll probably just have to read it a few times to completely get it all.
     
    J1218, Mar 16, 2010 IP
  17. Sxperm

    Sxperm Notable Member

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    #17
    1. Free Prize Inside - Seth Godin
    2. Who moved my cheese - Spencer Johnson Phd. (not exact marketing book but it is a worth to read)
    3. The Effective Executive - Peter Drucker
    4. Marketing Warfare - Jack Trout
     
    Sxperm, Mar 16, 2010 IP
  18. rockyk

    rockyk Peon

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    #18
    Really anything these authors is good stuff, but here is a few off the top...

    Seth Godin - Free Prize
    Tom Hopkins - Master Art of Selling
    Jack Trout - Differentiate or Die
    Cialdini - Influence
    Jeannie Levinson - Guerilla Marketing
    David Ogilvy - Ogilvy on Advertising
     
    rockyk, Mar 17, 2010 IP
  19. khaled111

    khaled111 Active Member

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    #19
    to be honest with you, I find forums are more useful than most ebooks
     
    khaled111, Mar 27, 2010 IP
  20. gravtex

    gravtex Peon

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    #20
    I always recommend this one to anyone wanted to get started in business and marketing: No B.S. Sales Success by Dan Kennedy

    Great book - will help you "get it" quickly.

    Gary
     
    gravtex, Mar 27, 2010 IP
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