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$138K Investment - Niche Website, mid-high $X,XXX monthly recurring profit

Discussion in 'Sites' started by ados67, Sep 1, 2006.

  1. #1
    I won't actually list the URL, and I won't be sending it to any interested party,
    unless you acknowledge that you have $138K to spend.

    (This is not to say you are committing to anything or such - but in other words,
    Please, no time wasters - if you have only $10,000 or whatever to
    spend, skip this one - thanks in advance :)
    also keep in mindthe price is
    also slightly flexible, but I do need to know you are serious).

    This is a VERY unique niche in online dating industry. The reason for the
    uniqueness is not the type of members that join it or such (i.e. these are
    your average male and female dating seeker audience), but rather a twist in
    the offer the site makes to the average visitor (i.e. it offers something extra,
    other than just potential dates).

    Typical dating sign-up from click metrics are from 5 to 8% whereas this
    website is never below 15% and as high as 25%. The extra addons are the
    differentiating feature that result in better ad performance. We have a large
    inventory of effective creative that will be included in the sale.

    Site operations began in October of 2005 and there have been 67376
    asign-ups to date. It is operated under contract as a member of a huge
    dating database, they provide access to a large pool of date registrations
    (over 2,000,00 if memory servers), which makes the site more attractive and
    ready to go (i.e. people won't find only 5-10 individuals that may interest
    them, but rather hundreds or more if necessary).

    This partner also provides the technology, customer service and order
    processing, so site maintenance is very limited - the site is virtually hands
    free in those respects.

    Current rate of commissions is 80% of all sales. After marketing expenses
    (paying marketing partners, and such), around 60% of the profit is left.
    However, the best part in this business is the recurring subscriptions -
    monthly, quarterly, annual etc. - these recurring subscriptions mean your
    marketing efforst will only work to increase your existing monthly profit. In
    other words, unlike other businesses that require selling XXX products per
    month to make your monthly revenue, this business is already established in
    the respect that many of the existing members will renew irregardless of
    your marketing efforst.

    This also helps when it comes to word of mouth, extra advertising from
    existing members (i.e. you will get signups through such hands-free
    marketing efforts as well) - so revenue is a key ingredient here.

    Current net profit is over $6K per month. Proof of revenue is available in the
    form of private password protected access to a third party verifiable stats
    service from the partner company, through which you will be able to see the
    following:

    1) Registration rates.
    2) Cancellation rates.
    3) Existing subscriptions.
    4) Recurring subscriptions.
    5) Revenue for each and every month since the beginning.

    The sale includes rights to several custom tools which are used by the site
    members.

    I might be away for a day or so, but I'll try and check for private messages
    before that, so do let me know.

    Please, again, no time wasters - if you have only $23.32 to spend, skip
    this one - thanks in advance :)


    Best of luck to everyone with their online businesses, and have a great
    weekend!

    Adi Friedman, Partner.
    Two Believers Web Holdings.
     
    ados67, Sep 1, 2006 IP
    Nintendo likes this.
  2. Seiya

    Seiya Peon

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    #2
    Good luck... wonder if anyone is willing to pay 26x for this one =)
     
    Seiya, Sep 1, 2006 IP
  3. ados67

    ados67 Active Member

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    #3
    The site makes over $6K actually, not $6K. I'll get the exact figures later. That's after marketing expenses for the existing month. In other words, if you stopped marketing this month, you should expect around $8K or so in recurring subscriptions, without any expenses for the month. The business is growing rapidly month to month as far as revenue goes, and that would be visible from the revenue stats - I'll post them hopefully Saturday, or Sunday.

    This means the asking price is more along 17 months of net profit actually, because the marketing expenses go toward future growth, not in order to continue the existing revenue.

    Anyhow, I do agree I didn't make myself clear enough in the first post -

    $138K is the BIN price, lower bids would be considered.

    However, we're not looking for 10 months of net profit here, either way - the business is worth much more, as anyone who is willing to inspect it will see based on performance.

    Adi Friedman, Partner.
    Two Believers Web Holdings

     
    ados67, Sep 1, 2006 IP
  4. HJMAX007

    HJMAX007 Peon

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    #4
    I would need to know alot more details and I might have a very interesting proposition for you that would be well worth your while!

    Please PM to start the conversation.

    Thanks!
     
    HJMAX007, Sep 1, 2006 IP
  5. Sem-Advance

    Sem-Advance Notable Member

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    #5
    PM Me all information as well as past months proofs of revenues.

    Have the money to meet your price & more.
     
    Sem-Advance, Sep 1, 2006 IP
  6. vcff

    vcff Peon

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    #6
    HI please Pm me all the info to thanks....
     
    vcff, Sep 2, 2006 IP
  7. krct12

    krct12 Peon

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    #7
    good luck with that sale - i got the $$$ but you're asking way too much. looking at your asking price you better keep the site and let it roll ;-)
     
    krct12, Sep 2, 2006 IP
  8. Focus

    Focus Peon

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    #8
    I would like more information on this offer. Please send me more details and your contact information. Thx
     
    Focus, Sep 3, 2006 IP
  9. cybex1

    cybex1 Peon

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    #9
    Hi,

    Have the bucks from a sale of a previous e-biz:) Please PM me all information. I also need to understand how you market/adv the service.
    Tnx Les
     
    cybex1, Sep 5, 2006 IP
  10. vcff

    vcff Peon

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    #10
    I have the money have paid over 100k for a few sites this last year. Let me know what you need to verify....

    I am very interested....

    VCFF
     
    vcff, Sep 5, 2006 IP
  11. owntype

    owntype Well-Known Member

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    #11
    plz pm details, I will have a look with my partner. Thx
     
    owntype, Sep 5, 2006 IP
  12. ados67

    ados67 Active Member

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    #12
    PMs sent, getting a lot of interest, no solid offers yet of course - hopefully we're getting there. I figured I would try DP first instead of SitePoint, and I actually didn't think there would be a lot of interested parties in a site of this magnitude, but I suppose I was wrong!

    Adi Friedman, Partner.
    Two Believers Web Holdings.
     
    ados67, Sep 6, 2006 IP
  13. chimaera

    chimaera Peon

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    #13
    Trouble is of course that at Sitepoint you'll have to reveal your URL to the world =0)
     
    chimaera, Sep 6, 2006 IP
  14. ados67

    ados67 Active Member

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    #14
    Granted, keep in mind it's not the URL I'm really protective of here - it's more the actual stats and breakdowns etc. - if it doesn't sell here, I'll post there including the URL :)

    Adi Friedman, Partner.
    Two Believers Web Holdings.
     
    ados67, Sep 6, 2006 IP
  15. FightRice

    FightRice Peon

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    #15
    I have cash in hand if i can inspect the site first.

    Please PM the url thank you
     
    FightRice, Sep 6, 2006 IP