I have just put this website up and I am wondering what you guys think I could do to improve it? zZz Bed .co.uk
Standard issue Wordpress blog. It's basically a brochure site that would best be served if you had an actual store. I doubt seriously if too many people will buy a bed on a website without physically testing it. Having said that, you could get into more of the science of sleep and things related to how to get a better nights rest. I don't think design is going to sell beds, but content will at least give people something else to read besides sales material.
The design is very functional, but it looks boring. You mostly have black, grey and white. Why not choose one or two colors in it.
Just to reiterate (repeat), design will be less important than content. People are only attracted to designs once. You can wow them with your great design one time, but in order to sell your merchandise you will have to find a way to engage them long enough to create a comfort level. I call it the "ownership mentality". Once a visitor goes from simple surfer to feeling a part of, then they might consider purchasing. If you are intent on making this website as a point of sale, and you have no real-world "store front", then your marketing has to be focused on engagement. Nothing less will do, and design is the least factored element in that equation. Design may enhance your introduction, but it will not create the conversions you desire without a level of engagement with your audience, that being the point... You must create an audience not just casual web surfers.
design is fine, content is fine, I think you need to add a contact page, and more page with information, (termes, faqs, requests, etc) there is a way to organise the information? regards
Hi, Your site looks good to me. But you should get links to it to improve ranking in google and have some good traffic.
Took too long for the page to show up, so I cancled the page load. Nobody wants to wait around for pages to load.