Yes,you can promote it by CPC but you need to have budget for it.You can also advertise in a zero cost doing marketing ways by yourself.
Your statements about Network's never paying weekly because of the risk is false. If they are a solid network with quality traffic they have no problem working out weekly or bi-weekly payout plays. Most networks will not payout weekly unless you are pulling in $1K+ but there is 1 exception. Eagle Web Assets is a private network run by Ryan Eagle. He offers weekly wire transfers and paypal payments even if you are making as low as $50 a week.... It is a private network and will not accept junk traffic so don't apply unless you have a legitimate site. The network generally only accepts invited members so just mention in the notes that you know me David Smith (AFFID: 66543). Again, please do not apply unless you have a legitimate site with quality traffic.