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Is PPC a cost-effective method

Discussion in 'Pay Per Click Advertising' started by real_estate, Aug 2, 2006.

  1. #1
    Is Pay-Per-Click a cost-effective method of advertizing?
     
    real_estate, Aug 2, 2006 IP
  2. Will.Spencer

    Will.Spencer NetBuilder

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    #2
    That all depends upon how much you make per sale and what percentage of click-thoughs lead to sales.

    PPC is extremely lucrative for many advertisers, but is certainly not the answer for everyone.
     
    Will.Spencer, Aug 2, 2006 IP
  3. rahulm

    rahulm Peon

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    #3
    I cant say surely but its depends on wht r u saleing ? In which region u r saleing...........
     
    rahulm, Aug 3, 2006 IP
  4. JordanLH

    JordanLH Peon

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    #4
    The Answer to your question is: Test and See! :)
     
    JordanLH, Aug 3, 2006 IP
  5. Mike Young

    Mike Young Peon

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    #5
    If you're just starting with PPC, check out Perry Marshall's Google Adwords guide as a primer before testing anything.

    Note that I am not affiliated with Marshall in any way...not an affiliate, jv partner, nada. Just recognize that he's got one of the best guides currently on the market to prevent PPC newbies from losing their shirts.

    Regards,

    Mike Young
    www.ProResponseMarketing.com
     
    Mike Young, Aug 3, 2006 IP
  6. Hexane

    Hexane Peon

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    #6
    Since it's free and easy to set up. I suggest just trying it out. As rahulm pointed out it does largely depend on what you are selling. I would however rush straight to Adsense. There is a number of other companies out there that would offer you a much better deal.
     
    Hexane, Aug 4, 2006 IP
  7. Hexane

    Hexane Peon

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    #7
    Sorry typo, I would not rush to advertise through Adsense is what I meant to say.
     
    Hexane, Aug 4, 2006 IP
  8. wizardofx

    wizardofx Well-Known Member

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    #8
    For real estate, I don't know. But I know a man in a 3 man company
    who is spending $75,000 per month on googleads

    He wouldn't keep that up for long unless it was paying off
    for his business

    best regards
    wiz
     
    wizardofx, Aug 4, 2006 IP
  9. danielbruzual

    danielbruzual Active Member

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    #9
    When done correctly it is the most effective advertising method because you get customers looking for what you are selling and they are already in the buy cicle, so converting them is much easier.
     
    danielbruzual, Aug 4, 2006 IP
  10. zelv

    zelv Peon

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    #10
    you only get customers in his buying cickle through search network which in a niche like real estate, could make you pay a lot for each click. if you want to know how to get customers in buying cycle on content network, in which you pay a lot less for each click, take a look to this thread: http://forums.digitalpoint.com/showthread.php?p=11021468#post11021468
     
    zelv, Mar 28, 2009 IP
  11. john3003

    john3003 Peon

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    #11
    Like people said, it mainly depends on what you are mainly selling then the cost effective method.
     
    john3003, Mar 28, 2009 IP
  12. webova

    webova Peon

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    #12
    very cost effective method. you can control your spending budget and many other aspects.
     
    webova, Mar 30, 2009 IP
  13. zelv

    zelv Peon

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    #13
    I think it's the fast way to make money!!
     
    zelv, Apr 1, 2009 IP
  14. hbl

    hbl Well-Known Member

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    #14
    Google Adwords is very cost effective. It only takes a $5 deposit to start off your campaign. Start with low bids and work up. Understand that some keywords will have high bids and others low ones. Do not bid too high, although adwords will often adjust this and lower your bid. You will need to watch your campaign very well to ensure it is not going over your budget.
     
    hbl, Apr 1, 2009 IP
  15. ianternet

    ianternet Well-Known Member

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    #15
    depends what you are advertising and for what purpose. are you collecting leads, branding, local advertisements. there are multiple things to look into prior to advertising on adwords
     
    ianternet, Apr 1, 2009 IP
  16. john3003

    john3003 Peon

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    #16
    Yeah, but I don't like the $5.00 deposit, I wish it would be $0.00 deposit, especially on April Fool's Day.
     
    john3003, Apr 1, 2009 IP
  17. amalantony

    amalantony Active Member

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    #17
    PPC is definitly the most cost effective method amongst all advertising systems. However if you are just interested in driving traffic to your site...you can try PTC system. (That is only for getting traffic and not for targeted visitors).
     
    amalantony, Apr 1, 2009 IP
  18. element_of_0ne

    element_of_0ne Well-Known Member

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    #18
    I wouldn't call ppc cpste effective at all. You can get traffic and sales from many places without spending a dime.
     
    element_of_0ne, Apr 1, 2009 IP
  19. iamcassie

    iamcassie Guest

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    #19
    yes its cost effective. but you should combine it with seo work.
    ..and eventually try to lower your ppc costs as your seo campaign starts to pay off.
     
    iamcassie, Apr 1, 2009 IP