Internal Linking Strategy

Discussion in 'Search Engine Optimization' started by shailendra, Mar 21, 2009.

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  1. #1
    Hello friends,

    What is the strategy for internal linking. How should it be done in order to make the best possible use of it. Please guide me with your valuable suggestions.

    Thanks
    Shailendra
     
    shailendra, Mar 21, 2009 IP
  2. kiranvoleti

    kiranvoleti Peon

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    #2
    Try to create an internal links within your content for corresponding keywords to corresponding pages in your website.
     
    kiranvoleti, Mar 21, 2009 IP
  3. ShivaS

    ShivaS Peon

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    #3
    There are many types of internal linking techniques.

    General guide:
    - Smart use of "nofollow" to accumulate the power on the required pages.
    - Right anchor text to be placed in right places and in good proportions.
    - 3 levels. "fish" -> "yellow fish" -> "buy cheap yellow fish"

    Experiment and find the right formula for your website ;-)
     
    ShivaS, Mar 21, 2009 IP
  4. dinkster

    dinkster Member

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    #4
    Good tip is to make sure the links to unimportant pages have a "no follow" on them, i.e contact us, privacy policy, terms and conditions. When I say unimportant I mean in terms of the search results. No one is really going to click on your contact us page in the SERPS. Just Google 'no follow syntax' and that will show you what syntax you need to add to your html links.

    This technique also controls the flow of page rank through your website and keeps the PR on the pages where you need it most, i.e. product pages, product review pages etc
     
    dinkster, Mar 21, 2009 IP
  5. bigmny4you

    bigmny4you Peon

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    #5
    bigmny4you, Mar 21, 2009 IP
    Jim4767 likes this.
  6. AutoTerminal

    AutoTerminal Active Member

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    #6
    This is the first time i read about putting no follow tag on less important page but the logic is good and i will follow
     
    AutoTerminal, Mar 21, 2009 IP
  7. fengfengwang

    fengfengwang Peon

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    #7
    It looks like a good idea when putting no follow tag on no important page i.e contact us, privacy policy, terms and conditions. And my question is how many these you can have? In my website, there is only one when you are talking about 'contact us, privacy policy, terms and conditions." So I do not think this way can be a good way to build your link. But having some is better that no have.
     
    fengfengwang, Mar 22, 2009 IP