Site Hosing Location

Discussion in 'Search Engine Optimization' started by Swimace, Mar 13, 2009.

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  1. #1
    I know the location of the host should be hosted in the same country as your target audience, for SEO purposes, this is overlooked by many SEO's but I've proven this is an important factor, even Google mention this is important. For example if you are based in the UK and sell products to the UK - use a host in the UK. This is simple!

    However... I have a slight dilemma here, I am based in the UK and sell a service to the UK. This is that I teach seminars in the UK... BUT I also sell physical and digital products to both the UK AND the US market.

    This market in the US is HUGE! 5 Times bigger than that of the UK! The population in the US is 300 Million people whereas in the UK we are only at 60 Million. So the question....

    Do I host my site in the US but still target the UK for the seminars (as they are based in the UK for now, although we will eventually expand to the US), OR do I Host in the UK and try to eventually swap over to the US, OR as I have both .co.uk and .com domains so an Idea would be to create seperate sites?

    Nevertheless this would be a pain for the CMS to jump between hosts, so I'd prefer not to do this OR another option, should I have two septate sites? One in the UK one in the US.

    HOWEVER THIS will make duplicate content as they will both be written in English and have the same content, although they will be aimed at different geographical markets.

    Thanks for reading, and look forward to what people have to say.
     
    Swimace, Mar 13, 2009 IP
  2. Sparaker

    Sparaker Peon

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    #2
    i believe having 2 domains would be worth it. you are targetting the US audience for products and that is different from seminars.
     
    Sparaker, Mar 13, 2009 IP
  3. gunakesh

    gunakesh Well-Known Member

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    #3
    You can go for one more solution ..create a sub domain for USA...and host that sub domain in USA...

    In this way you do not have to register new domain .....as well you will get back link for both URL.

    Add new and different content for sub domain...Hope this will help you....
     
    gunakesh, Mar 13, 2009 IP
  4. gred

    gred Member

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    #4
    about geotargeting from Google
    http://www.google.com/support/webmasters/bin/answer.py?answer=62399&hl=en
     
    gred, Mar 13, 2009 IP
    Swimace likes this.
  5. adammiller

    adammiller Peon

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    #5
    adammiller, Mar 13, 2009 IP
  6. alemcherry

    alemcherry Well-Known Member

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    #6
    That makes sense, I will second that!
     
    alemcherry, Mar 13, 2009 IP
  7. hvalle98

    hvalle98 Well-Known Member

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    #7
    1. Use subdomains: us.yourdomain.com and uk.yourdomain.com
    2. Write a script that will redirect visitors according to ther ip's
    3. Host each subdomain in different servers (which is possible if you control your dns)
     
    hvalle98, Mar 13, 2009 IP
  8. Swimace

    Swimace Guest

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    #8
    All very interesting answers, thanks guys. I like the sub domain options, however, won't google see these as duplicate content?

    As even though they are subdomains and I am targeting different traffic for the products (eventually the seminars will be in the UK) I don't want to rewrite a whole new site, or is there simply no option here?
     
    Swimace, Mar 16, 2009 IP