Hi first time poster on here. I have recenetly developed my new site http://www.restaurantsstokeontrent.co.uk, and as generic SEO goes the site is doing well after only week, we are top of yahoo and half way up page one on the keywords we wanted to optimise to. We we are currently falling down is we are not exploiting blogs to their full potential... as i keep telling my partner. We have basic knowledge but if any one has any helpful tips on how blogs could help to complement our generic SEO it would be much appreciated. Cheers Sam
You can update your blog content on daily basis and Blogs are easily index than websites. If you put interesting unique information on your blog automatically your blog will get good SERP and your website name also get good reputation from users. For more information review this thread http://forums.digitalpoint.com/showthread.php?t=1232060
Blogs can be used to for posting fresh content on your website and you might also be able to get some backlinks to some link-bait posts on the blog.
SEO is such a complex and ever changing process, you can start at seobook http://www.seobook.com/ thats not my site but I really find it valuable
there are 3 main ways to use blogging to improve the serps of a site. Create blogs and update them by hand in order to promote your main site, write comments on other peoples blogs to get backlinks to your main site, or use autoblogging to make your main site appear popular to the search engines. Bloggerhigh.com has a good free ebook about autoblogging.
when you have a blog you can promote it as well.. containing the links of your main site, thus the links of your site is also indexed by google once your blog is indexed as well.
Better to do shorter blog posts daily than to do longer posts every 2-3 days ... much greater return on your investment of time IMHO. Oh yeah... and be sure to create the blog on your domain for maximum value. (like http://www.yoursite.com/blog)
Make blogs either on wordpress or blogger, keep updating your blogs. You will get back links as well as traffic. so blogs are very important for seo