A Stupidly But Easy Cash Cow

Discussion in 'General Marketing' started by thirdwave, Nov 18, 2008.

  1. #1
    Found this article and thought it may help out some people here:

    I was recently approached at an event I was speaking at and asked,
    "How can I generate some quick cash? Is there an honest way of
    doing that?"

    When I explained this method-everybody started writing, so I thought
    I would share it with my fellow warriors.

    I named this: "A Stupidly Simple Cash Cow" or how to generate emergency money NOW!

    Start this today and I'm sure it will carry you through the holiday crunch.

    This is very easy to do and can generate at least $1,000-$1,500
    within the next few days!

    First, you need to find some local business owners who need
    what you're about to offer them here. No, you won't be pounding
    the pavement or cold calling anyone....they will be calling YOU.

    You can use a couple of methods to find these clients.

    1. You can simply go to the phone book and look up businesses in
    your local area. Write down any business that you want. You will
    use that list to check the internet in a minute or two, so keep it
    handy. Some listings will include the business url.

    2. OR you get an in depth "drill down" listing from GoLeads
    which will give you tons of information on all businesses in ANY
    geographic area. Cost is about $15 for unlimited access. :)
    (No, I'm not an affiliate but it works.)

    Once you have your list, about 25-30 is all you need to start. Look
    them up on the internet to see if they have a website. For this
    particular deal you want them to have a website. (If they don't
    have a site yet, that's a different model.)

    Once you have a few of the websites, visit them.

    Here's what you're looking for: Any business site that does not have a
    capture mechanism installed on their FRONT page.

    In other words, they need to have an auto-responder opt in form
    on their front page. If they don't....you're in for some quick cash.

    When you have about 25-30 "prospects" send them this letter:

    ************************************************** *
    Mr./Ms. ___________

    My name is ______________ and I am a local e-commerce
    business consultant.

    I know your time is valuable, as is mine so I'll get right to the
    point. If I could show you an unused asset that you ALREADY
    have that could make you thousands of dollars, would you be
    willing to speak with me for 15 minutes?

    This free consultation can save you as much as 50% of your
    entire monthly advertising budget AND bring you brand new
    customers at the same time! The best part is that you already
    have it, so the cost to implement this marketing weapon is
    minimal.

    Please call me at (your number) at your earliest convenience to
    schedule a free "no strings" consultation. I promise you, it will be
    worth your time.

    Yours in business,
    Your name
    Contact info
    ************************************************** ***

    That's it! Believe me when I say that your phone will ring off the
    hook. DO NOT mass mail that letter! You really only need to mail
    25-30 per week and you'll be busy.

    Now that you have the clients calling you, the next step is to set a
    consultation appointment and meet them. The unused asset they
    have is of course their website which has no list building
    capabilities.

    The "money is in the list" applies to ALL businesses, not just
    online marketers. By building a proper list they can cut their
    advertising dollars at least in half. Just send a customer blast
    about an upcoming sale instead of paying $4,000 for a full page
    ad.

    You follow me here?

    All you have to do is set up an auto-responder opt in form on their existing site! That's it.

    I have coaching students who are making $250-$500 a deal with
    just this method. It's very easy to generate 4, 5 or even 6 deals
    per week this way. Heck, it only takes about 20-30 minutes to put
    the form on their site and that's if you're slow!
    (Outsource it to fellow warriors if you have too.)

    I usually visit their site, right click and select "view source" and
    save it in notepad. Then I open the notepad in an html editor and
    install the form.

    *NOTE* I can use their AR service or mine. You'll just have to
    work the minor details out with them. Don't turn it into a can
    of worms-KISS

    I use Trellian pagebuilder, which is free and allows me to preview
    the finished site. Once I'm done I save it as, "theirsitename.html"
    send it to their programmer and they can swap it. Otherwise, you
    have get all the login info, etc. from the owner.
    (I charge $50 if I have to load it.)

    In either case this usually leads to a question from the owner,
    "who is going to write the emails" which is another monetization
    chapter for later....

    Just so you know, almost half of all the sites I look at fall into the
    category of no capture system. It may be more or less where you
    live, but it's a rampant problem....everywhere. Why? Because
    they simply don't understand e-commerce.

    By the way, GoLeads will also give you the name of the business
    owner, number of employees, etc. Do your first one the hard way
    if you have to, but it's worth the $15 to be able to put their name
    on the letter.

    Response rates will triple if you use their name and this little trick:

    Stamp "CONFIDENTIAL" in red block letters on the front of the
    envelope. This will make them put your letter in the "open later"
    pile instead of straight into the trash.

    It's a simple but effective strategy especially if you use their name.
    You can get a confidential stamp at Staples for $5.
    I've used the same one for years.

    Keep this in mind. People sort their mail while standing over the
    trash can. You do it, so you know it's true. You have to have
    something that stands out and says, "This might be important, I'll
    look at it later."

    *NOTE*
    Change their cash register and credit card terminal receipt to
    read, "For Preferred Customer Discounts Sign Up At: (their
    website)

    There is a toll free number on the side of every register
    and terminal for support. Just call them and they will walk you
    through changing it. It only takes about 10 minutes.

    This strategy is awesome because it does two major jobs when it
    comes to marketing.

    1. It captures all their current customers because everybody
    reads their receipt, and everybody wants to be a preferred
    customer to get discounts. It also captures all walk in traffic that
    actually BUY something. Which leads us to:

    2. A list of nothing but BUYERS of their product. No tirekickers or
    browsers, buyers only! You may need to clarify to them exactly
    why that's so powerful.

    Now you've made a client for life and there are tons of other
    methods to help them, and generate a great living for you as
    well.

    I've just shared a tested, proven method to generate some
    serious emergency money FAST! Just copy and paste the direct
    mail letter and get to work.

    You can do this.

    I told you it was stupidly simple, and it works because it really is
    helping them, and that's what it's all about.
     
    thirdwave, Nov 18, 2008 IP
  2. Eric Engel

    Eric Engel Peon

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    #2
    Umm...is this you?

    http://www.warriorforum.com/main-in...-heres-stupidly-simple-cash-cow-its-free.html

    For some reason, it kind of doesn't sound like you. Not that it matters a whole lot, but I've already come across someone stealing his brain power and trying to sell it (they wanted help marketing it). But that person at least re-wrote it.

    Here's to you if you are David Preston...great job.

    Here's against you if you're yet another person trying to steal thunder when you have nothing to offer.
     
    Eric Engel, Nov 18, 2008 IP
  3. Naseem

    Naseem Peon

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    #3
    LOL he stole this thread.

    You should be banned.
     
    Naseem, Nov 18, 2008 IP
  4. shkad14

    shkad14 Well-Known Member

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    #4
    Thanks for that link Eric! That thread has tons of info on it.

    And, Boo to the OP if this is not the same person from WF.
     
    shkad14, Nov 18, 2008 IP
  5. kewlchat

    kewlchat Well-Known Member

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    #5
    lol busted :D
     
    kewlchat, Nov 18, 2008 IP
  6. Eric Engel

    Eric Engel Peon

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    #6
    It's definitely not him. Preston always wraps his posts.
     
    Eric Engel, Nov 18, 2008 IP
  7. Naseem

    Naseem Peon

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    #7
    Another reason why I hate idiots like this OP pasting someone
    elses posts.

    Seriously, when are these idiots going to stop?
     
    Naseem, Nov 18, 2008 IP
  8. Eric Engel

    Eric Engel Peon

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    #8
    Especially when it's such a dang good post to start with. I mean the content is really brilliant and helps people who are serious in the business build some cash. Like I said, this is the second low-life who has copied him, just that I know of...and I'm no one.
     
    Eric Engel, Nov 18, 2008 IP
  9. amplifiedshock

    amplifiedshock Active Member

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    #9
    Well he did say: "Found this article and thought it may help out some people here:"
     
    amplifiedshock, Nov 19, 2008 IP
  10. Sensaay

    Sensaay Peon

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    #10
    a rather simple, but good idea :) might just give it a go myself :D
     
    Sensaay, Nov 19, 2008 IP
  11. blueleaf

    blueleaf Active Member

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    #11
    Thats a good idea and a good article to follow through. Although it was copied from the other forum, he has told that he found it somewhere else. So, whats the problem for those who have not read it earlier. :)
     
    blueleaf, Nov 19, 2008 IP
  12. 010081

    010081 Banned

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    #12
    saw this somewhere in blackhatforum too
     
    010081, Nov 19, 2008 IP
  13. alexa_s

    alexa_s Peon

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    #13
    Warriors?

    Oops, what a giveaway.

    :eek:
     
    alexa_s, Nov 19, 2008 IP
  14. DaveMarrow

    DaveMarrow Peon

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    #14
    You could have at least changed the title! Ummm, and if your going to scrape something, why would you choose the most popular thread on the WF.
     
    DaveMarrow, Nov 19, 2008 IP
  15. Eric Engel

    Eric Engel Peon

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    #15
    Proper etiquette dictates that you link to something and not copy and paste.
     
    Eric Engel, Nov 19, 2008 IP
  16. true2thegame

    true2thegame Peon

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    #16
    sounds like a good idea
     
    true2thegame, Nov 19, 2008 IP
  17. SonnyCooL

    SonnyCooL Peon

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    #17
    hahahahahah ....
    the thread is good to read but reaction from other even better ....
    rep added for the TS .... i know is copy but he did mention n he brought up the topic for good well not steal ....
     
    SonnyCooL, Nov 19, 2008 IP
  18. gerri

    gerri Peon

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    #18
    Seems like something that is pretty simple to do.
    I might try it out when I have a bit of time on my hands.
     
    gerri, Nov 19, 2008 IP