0.04 Man you are damn Lucky, I only get round about 0.01 for every 2 Clicks. If my cpc increased by that amount i mean at 0.04, i will be earning over 200$ a day.
What's your niche? Where's your traffic come from? Don't forget the global economy is in the toilet and ready to be flushed down the drain. Many advertisers are reducing their advertising budgets because consumers have clamped up on their wallets.
The keywords on your page are low paying. Solution: write about stuff that pays higher. What is your niche? I can tell you what you should write about.
It all depends on what your niche is. Entertainment and game sites generaly pay less for adsense than say finance sites or health related. clare
if site gets 1,00,000 hits per day. the revenue increases without clicking ads by visitors? ok thanking you...
I've noticed a massive drop in CPC the last couple of days in particular. I guess demand isn't as high. It's probably a good time to experiment with PPC advertising if that's your thing.