$1million in a day!

To help myself get inspired, I often read success stories. I like to hear of the big numbers people are making, it gives you that extra drive, it makes you think, why can’t I make that much online?

So, I want to point you all to a report written by John Reese, called ‘Million Dollar Day’, you can download it by clicking here (pdf format).

Basically, John shows how he managed to generate a million dollars on the internet in one single day.

Now, John is an experienced marketer, he created a product that he could sell.

A product named Traffic Secrets.

This product was priced in the $900-$1000 range, so he had to make a total 1000 sales, to reach $1m.

It doesn’t actually sound like that many sales when you consider that the iPhone reportedly did $4 million in sales in it’s first 90 days. However, it would still take a huge marketing effort and a quality product to generate the sales he did, for a product priced that highly.

So how did he do it?

- Over delivering

John often talks about ‘over delivering’, doing more than is expected of you. Keep giving and giving and don’t expect anything in return.

This can be achieved in many ways.

Giving away free content, reports, lots of useful blog posts etc.

You’ve really got to give before you receive.

If a new music band came up to me and said, ‘what’s the best way we can start out?’, I’d preach about making their music free for people to download, that’s the fastest way to spread the word. Nobody is going to pay $10 for a cd of someone they haven’t heard of.

To get your name out there you’ve got to sacrifice early profits.

Once you’ve established a fan-base, then you can start thinking about charging for your CD’s, selling merchandise and you’ll be getting plenty more tickets sold for your live shows.

So how does this relate to online marketing?

Well, if you establish a fan base by giving away quality free content, you can then begin to monetize by selling reports, software or whatever it might be that you consider your product.

Once people know you deliver quality, they’ll be willing to pay for something you’ve produced.

 

I guess if i won the lottery, I would have a million in one day...

 

1000$ product, 1000 sales... it is so big. You need to invest lot of money to make this amount of sales. How many you need to invest, 150 000$?

 

Also need JV nexus with the likes of Mike Filsaime, Frank Kern et. al.

 

Thanks for the information. One of these days I will be able to post on a million dollar day.

 

No way that all of that was profit, you can make 1 milliion in a day if you spend 900k on AdWords

 

ugh, not this reese joke again.

He did? How do you know?

 

If I have 1 billion, I could make 1 million in one day by interest alone.

 

$1000 product x 1000 sales, looks easy on paper, but hard to acheive in real life. I guess it takes years of experience to be able to sell like that.