How many keywords you usually choose for a specific product? I usually target quite a lot of them, but not sure, if this is the right way to go. What about the search volume? What is your criteria, when looking at how many times a keyword gets searched? 5 times? 10? 50? etc And the last question - the competition. You put the keyword in quotes in Google and look at how many pages your are going to compete with. Certainly the less the number is the better, but what's your maximum?
Well what I do is use PPC to find profitable keywords. Then I will SEO around those keywords regardless of competition. Because I know once my site does get on the first page its free money
i try to look for an seot of at least 80, and less than 30000 competing pages, seems to work well for me.
Not an expert, but I think you should choose as many keywords as possible, I'm talking about long-tailed keywords in which you could easily make page 1. For example some niches have less keywords, while some have a lot. For some niches you might end up just choosing 5-6 because of the lack of keywords, while for other niches, you might choose 20-30. What I'm trying to say is ,try to target every keyword which gets decent traffic and you can easily make page 1 on google. Don't waste your time with keywords which get 20-30 hits per month, but choose higher traffic keywords.
Hi BlackMan, I can't really comment on the article marketing side of things, but for the seo, you need to vary the anchor text of your incomming links, so you neccessarily need to pick a few keywords to target, I would prob go about 5 of the higher volume (if your looking at product name) and then when you're ranking you can expand the set. I tend to use the google KW tool which reports search volume in terms of monthly avg rather than daily, but also look at the Exp Avg CPC, (i.e. Exp CPC bid required to rank for e.g. pos 1 - 3 in AdWords). The combination of these is a better indication than just search volume, If you have more than double the CPC you may be ok with half the searches for example. As higher CPC will potentially indicate a more profitable term. Also, if I am looking at SEO that will take time rather than only having to write an article, to access competition, I don't so much use the number of cometing entries, but will turn on a firefox plug in called SEO Quake. The will integrate a number of data into the google search result. I will do a google search of the KW without quotes and of interest is wheather the top few entires: * use the KW in the title * Thier PR (of the ranking page) * how many yahoo backlinks they have. * The age of the domain. But then I will bring up the list of yahoo backlinks for maybe the top 3 entries. I will have SEO quake turned on when I do this, giving me the PR, etc. in the backlink list. I believe this method will give a much better indication of how to measure competition than say the number of competing entries in quotes. Hope this helps.
Blackman - here is an AWESOME article on how to target your keywords (mostly for ppc tho, but still quite interesting) http://www.superaffiliatemindset.com/keyword-research-go-deep-or-going-wide-first/
I'll go for anything that gets some traffic. I'd probably say about 10 searches a day would be a limit, but traffic is traffic.
Honestly i would go for anything that is 100 searches or above. Remember that just because there are 10 searches a day does'nt mean you will get 10 clicks a day, or even one... refer to the % click thru rate on search engines: http://www.jimboykin.com/click-rate-for-top-10-search-results/ That gives you a TRUE idea of how many clicks are performed per position. Factor that into your keyword research. Of course this is for more popular phrases - i'm a man of longtail myself
Well, what I am currently doing is going for every possible long tail keyword, which makes sense. Even if gets searched only 5 or even less times a day, I still go for it. Not really sure, if this is right, that's why I am asking. I do this, because I think, after you combine all these keywords, which gets searched only few times a day, the total will be quite big. So I am pretty clear about the keywords, what about the competing pages? I usually aim below 10k.