are people clicking less as the years go by?

It seems like the average internet surfer is clicking less on ads than they used to, even a year ago the average person seemed more curious, now everyone has seen so many ads that most people don't even notice the ads anymore

am I just seeing things or do you agree that people are ignoring ads more and more as time goes by....... maybe by next year we will be lucky to get 0.25%

 

Surfs are getting more tech savy these days.. I think they already know when the link is an ad or not.

 

Many people even have ads blocked through their browsers. It's not hard to spot the ad these days, I clicked on an ad today - first time this year that I've done that. People get ad blind.

 

I wouldnt be surprised, because im sure people are laerning that clicking is getting money to the site owners and nothing to them, and that those are actually ads not part of the site. You never know.

 

..Adsense also made the clickable area of the ads much smaller several months ago.. limiting it to just the title and URL instead of the entire block.. big drop in CTR when that happened..

 

Thats true..
But when it comes to impressions, it had no effect.

 

The clicks are steadily going down and it is only going to get worse.

When a user is new to the net, he clicks ads regularly.

If he keeps seeing ads all over the internet, gradually he will start ignoring them.

I get half the number of clicks that I used to get for the same traffic 3 years back.

 

For ever person that learns what ads are and decides not to click them two new people come online that don't know any better.

 

yes, u r right, as the time passes, no of clicks is decreasing

 

I think people are bored of the same ad formats.

 

very very well said. also if they are looking for products or services, they will click ads as well

 

Looks like currently the trend is like this. People nowadays know how to differentiate between ads and informative sites. However, if the person is really interested to know more, he/she won’t mind clicking on it.

 

that's right I think CRT will be decreasing year by year, but we still make good money via impressions

 

WTF is CRT? Take your pick from wikipedia:
CRT may refer to:

In education:

Criterion-referenced test, a type of exam
a Substitute teacher (or casual relief teacher)
In electronics and computing:

Cathode ray tube, a type of display (or monitor)
The C runtime library (part of the C standard library), in programming
In law:

Charitable remainder trust
Contractors Response Time, in service level agreements
In medicine:

Capillary refill time, a medical sign
Corneal Refractive Therapy, in optometrics
Cognitive Retention Therapy, a dementia treatment
Cardiac resynchronization therapy, a treatment for heart failure
Certified Respiratory Therapist, a qualified practitioner of respiratory therapy
In science:

Chinese Remainder Theorem, in mathematics
Crater (constellation), in astronomy
Crt (genetics), a gene cluster
In transport:

The Cross River Tram, in London, England, UK
The Chicago Rapid Transit Company (1924-1947) in Illinois, US
The CRT Group, a defunct transport company in Australia
Other uses:

Critical race theory, a school of thought about racism
The Current reality tree (TOC) of Theory of Constraints, in process management
Customer Response Team


If you're refering to CTR, it'll stay the same, if not increase, as for every person that stops clicking more than one will come online that will click. This will continue as long as the Earth's population continues to increase.

 

This also has a lot to do with how many people your site can attract that are new to the Internet.

There will always be people that are new on the Internet and that will click on ads. But if your website is one that gets a high rate of returning visitors and few new people, then your chances of getting Internet newbies is also low.

Think of the most extreme example. If you have a site with 50 loyal visitors, that's not as having 50 new visitors a day as far as Adsense earnings are concerned.

 

Google is too accepting of any new webmasters with a few articles on blogspot and now their ads are all over the place, people get google ads fatigue syndrome and associate it with poor quality sites.

 

Maybe people are starting to be aware of "ads". But if they need/want it very much, they will click the ads

 

I think it's also got to do with economic downturn. CTR is going to drop off if relevant ads become more and more scarce. My Apple Mac site has seen a marked downturn whilst the volume of unique pageviews and ip's accessing the site is pretty much static. It's not displaying any where near as many relevant ads any more, neither is my computer monitor site.

On the same note, the value of each click has dropped off as well.

And advertisers are more savvy about the difference between google and google network

 

Only newbies click on the adds..like for example here on dp all the old members dont click adds....but its newbies who does it so

 

If you can make a site like "tips on starting to surf the internet", that will attract new internet users, then you will make a lot $$$... and blogspot domains should not be allowed to post ads...