I have a website that has been moving up in the ranks. On my ppc pages they are all duplicate content except for the keywords. I change them around to match my ads. Here is my question. My landing pages are a template that looks just like my website. Does it hurt the rankings in seo for my website since all those pages have links on my landing pages? I did try taking my home page off the ppc landing pages, not sure if its a coincedence or not but it hit the first page on one of the keywords I was seoing.
I want to know if my landing pages have a links to my website like testimonials, or the about us page will it hurt my rankings organically because all my landing pages have most of the same content. I have a lot of landing pages so does it hurt the ranking organically to my website since they are connected?
In your landing pages you can use below meta tag, this will instruct Robots follow the links of this page, but do not index this page. This way you can remove duplicate content problem. <META NAME="ROBOTS" CONTENT="NOINDEX, FOLLOW"> Or if yo do not want Robots to follow links from your landing pages use below code <META NAME="ROBOTS" CONTENT="NOINDEX, NOFOLLOW">
I think this questions should be placed in the SEO part of this forum, since many adwords specialists are not SEO specialists. Its very hard to say for sure. If I were you I would completely seperate PPC from SEO so they do not effect each other in any way. Even if that includes completely seperate about us pages and such