Cross-Linking Websites --- Is the Pentalty a Myth?

Discussion in 'Google' started by DinoCagney, Jul 5, 2008.

  1. #1
    I keep hearing that cross-linking your own websites can get you penalized.... however, almost all of my competitors do it -- and are @ the tops of the search engines.


    Basically, here's whats going on:


    I have a
    1) Boston Real Estate website (main site)
    2) Boston Lofts website
    3) Boston Real Estate Blog website

    All were registered through GoDaddy, and are on the same server, same name, same everything --- and I would like to have them link to eachother.


    Here are some examples of my competitors:




    Example #1

    Take this guy for instance:

    Bushari.com

    He comes up #3 for the kw Boston Real Estate

    He also has another loft website called "BostonianLofts.com" --- which comes up #4 for "Boston Lofts".

    Both cross-link to eachother, and I checked the whois info -- they're both on the same name







    Ok, now here's the biggest example:


    Example #2

    Bostonpads.com
    BackBaypads.com
    Cambridgepads.com
    Northendpads.com
    SouthEndApartments.com
    Southendpads.com
    Everettpads.com
    Medfordpads.com
    SouthBostonApartments.com
    Fenwaypads.com
    AND MANY MORE


    All of these are apartment websites neighborhood specific in Boston.... all cross-link to eachother.... same exact template, and CHEESEY.............. however, each site comes up #1 for

    "Back Bay Apartments" "Fenway Apartments" "South End Apartments" etc.

    I checked the whois info --- all registered by the same person







    Do you guys think I should go ahead and cross-link my pages as planned?

    Anyone have any experience on this??

    THANKS!!!
     
    DinoCagney, Jul 5, 2008 IP
  2. salman4raza

    salman4raza Peon

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    #2
    content should be unique. you can cross link, i dont think is a problem. just make your content on every web fresh and unique from others.
     
    salman4raza, Jul 6, 2008 IP
  3. DinoCagney

    DinoCagney Peon

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    #3
    That's what it looks like --- but I keep hearing about these cross-linking penalties
     
    DinoCagney, Jul 6, 2008 IP
  4. SilkySmooth

    SilkySmooth Well-Known Member

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    #4
    I looked at the first of your examples and the owner is cross linking quite a few sites and blogs etc, but here is the key. They are all related to each other.

    The thing which Google doesnt like is when you cross link a network of web sites which have no relevance to each other, it is clear your links are for manipulating the SERP's and or gaining PR.

    So in your case, your web sites are related so I don't think Google would have a problem with it. Ultimately by cross linking your sites your actually improving them for the end users who visit by providing relevant information. And as Google says, build your sites for your visitors not the search engines.
     
    SilkySmooth, Jul 6, 2008 IP
    kentuckyslone likes this.
  5. InfoSmith

    InfoSmith Peon

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    #5
    I do it all the time, for my own site, there are no way not do it, read google webmaster guide, it just said not buy links, and not get link from non-related place, that's all.
     
    InfoSmith, Jul 6, 2008 IP
  6. sunil_gupta20801

    sunil_gupta20801 Active Member

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    #6
    All my blogs are linked to each other and i have no problem. Problem comes only when you duplicate the content accross the sites.
     
    sunil_gupta20801, Jul 6, 2008 IP
  7. dairyman

    dairyman Notable Member

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    #7
    Google doesn't give much importance to unrelated cross linked sites hosted on the same server, imo. Sites of similar niches when linked and hosted on different servers get their due importance.
     
    dairyman, Jul 6, 2008 IP
  8. supercops

    supercops Peon

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    #8
    Agreed this way we can actually improve the rankings...as we are providing more information to the user.
     
    supercops, Jul 6, 2008 IP
  9. lycos

    lycos Well-Known Member

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    #9
    I don't think there's a problem over there. First of all, if it's in the same niche then cross linking each other will not get you penalized in any way. It's doesn't look like you are manipulating for PR purposes. However, maybe a better way is to host the rest of the domain elsewhere and then cross link to each other. Nothing wrong with that.
     
    lycos, Jul 6, 2008 IP
  10. gingimaster

    gingimaster Well-Known Member

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    #10
    gingimaster, Jul 6, 2008 IP
  11. mjewel

    mjewel Prominent Member

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    #11
    Google's algorithm places a lot of weight on unbiased votes (links) to a site.

    1. A site owner linking to his own sites are not unbiased votes.

    2. Reciprocal links are not unbiased.

    3. Google assumes links from the same class "C" IP share common ownership. As a registrar they can also check whois data on ownership.

    4. If you are running google analytics or the same adsense publisher ID they will also know these sites are related.

    There is nothing wrong with cross linking your sites IF there is a genuine benefit to the visitor i.e. sites are related and meant for traffic. These links will not help you with SERPS and will not pass PR.

    If you are linking a bunch of your sites to try and gain backlinks, rankings or PR, you run the risk of being flagged as a link farm and getting a penalty.

    There is no penalty if you are just linking related sites to get a visitor from your site "A" to site "B" or "C" - but only do it for traffic. Doing it to try and manipulate rankings is asking for trouble and a potential penalty.
     
    mjewel, Jul 7, 2008 IP
  12. billybw

    billybw Peon

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    #12
    To reduce the risk, you should put a nofollow tag on the links.
     
    billybw, Jul 7, 2008 IP
  13. alviother

    alviother Peon

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    #13
    i have 2 blogs interlinked with each other
    there is no problem at all
    1 more thing check for your sites
    they are paid or parked free
    i think it does meter but not sure
     
    alviother, Jul 7, 2008 IP
  14. lor

    lor Active Member

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    #14
    I see cross-linking all the time. Never questioned it. I know of several one page (ahem) websites that are nothing but links and cross links. I always thought they were related in some way.
     
    lor, Jul 7, 2008 IP
  15. DinoCagney

    DinoCagney Peon

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    #15
    I keep seeing people say theyve been penalized from cross-linking, etc. ... i could have sworn I read somewhere that matt cutts has mentioned this, and to use the nofollow..... im going to look for the article!
     
    DinoCagney, Jul 7, 2008 IP