"Content is King": Do you hire people to write for you(?)

Discussion in 'Search Engine Optimization' started by x3xsolxdierx3x, Jun 26, 2008.

  1. snarke

    snarke Peon

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    #41
    I think that if you want to control every aspect of your site and you have the time then you should write the content yourself. Of course, there isn't anything wrong with hiring a content writer to help you out from time to time. You just need to be careful in who you hire to do the job. People who apply for writing jobs by sending e-mails like "Hi! Hire me plz, I rite good 4 u an am cheep" are probably not going to spend the time creating quality content for you. :) To that end, however, if you want good content you'll need to be prepared to pay for it. Good content is not exactly cheap (though there are some very affordable writers out there, you just need to take the time to look for them).

    Just my two cents :)
     
    snarke, Jun 29, 2008 IP
  2. x3xsolxdierx3x

    x3xsolxdierx3x Peon

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    #42
    I certainly don't want to overanalyze things.....but, how 'deep' does SEO get as far as sentence structure, spelling, grammar? Does Google penalize you or something if you use too many adverbs compared to adjectives, or not enough?.....I know there is a science behind this all, I'm just not quite sure how deep the science runs.......If a word is mispelled, is that bad?.....or is it all about placing just enough keywords in the right spots?
     
    x3xsolxdierx3x, Jun 29, 2008 IP
  3. wavetowake

    wavetowake Peon

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    #43
    i write my own but am considering outsourcing. askloz.com is right about unique content being king, especially to google. if google sees dup content you're done.
     
    wavetowake, Jun 29, 2008 IP
  4. jacky123

    jacky123 Peon

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    #44
    Content is the king. This statement is absolutely true. Because if your content is interesting then every reader must go through your content i.e. web page. Always try to know about the product before writing article or a web page.
     
    jacky123, Jun 29, 2008 IP
  5. thunderbolt007

    thunderbolt007 Active Member

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    #45
    thunderbolt007, Jun 29, 2008 IP
  6. Australianfranchises

    Australianfranchises Peon

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    #46
    yes... unique content is king.....:)
     
    Australianfranchises, Jun 29, 2008 IP
  7. tsukara

    tsukara Banned

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    #47
    You can write with your own article. It's better that your content is unique.
     
    tsukara, Jun 29, 2008 IP
  8. adityas

    adityas Well-Known Member

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    #48
    Hey Guys,

    I was trying very hard not to post, but, some of the comments in this post have forced me to do so :)
    I agree that everyone has their right to an opinion, but not so much that it would mis-lead others.

    'Unique Content is king' everyone here seems to agree to this, but does anyone here know why?

    Well here's my 2 cents:

    Search Engines including the Big G have been known to alter their alogorithms to improve accuracy of results over time. However, while specifically talking about the Big G, it is a well know fact that Inbound Links are given 50%-70% weight as opposed to the 30%-50% for unique content (don't have a link handy to cite the source, however, I'm sure you can Google this). Now, this analysis obviously places link building higher in terms of priority.
    However, a vital piece of information that everyone seems to be missing is, the order in which the two need to be built. Big G does not want anyone buying links from other sources, instead insists that you write content which appeals to visitors and other related site owners, and they in turn link to you!
    Back links are considered as 'votes' as far as Google is concerned. So each time you link to a site, the site that you have linked to 'gets a vote', and the Google bots take notice. It now comes down to number of votes that a site has. More votes=victory, Some votes (and gradual increase with time)=your on your way to the top, and no votes= no victory!
    Somewhere, along the line, things have gone sour due to mis-intepretation and mis-information.
    Now, because unique content is the only way in which Search Engines will begin to notice you (along with the XML site map that you submit to them :)), and unique content is the only medium which increases your chance of being linked to.............UNIQUE CONTENT IS KING.

    I don't want to stretch this post any further, however, people in here who say 99.9% are a waste of time have had bad experiences with 1cent/word writers on this forum :)
    However, sir with all due respect, you need to do some research and look outside the forum too for a change! I request you to do this, as newb's reading your post might definitely be mis-lead.

    "While I'm confident enough to say that I belong to the .1%, your figure is too appalling. And to think you offer SEO."

    "I certainly don't want to overanalyze things.....but, how 'deep' does SEO get as far as sentence structure, spelling, grammar? Does Google penalize you or something if you use too many adverbs compared to adjectives, or not enough?.....I know there is a science behind this all, I'm just not quite sure how deep the science runs.......If a word is mispelled, is that bad?.....or is it all about placing just enough keywords in the right spots?"


    While I agree that you must be really really good, I still can't understand why you need to relate SEO to writing.

    SEO uses many 'weapons'. Content Being one of them, even then it does not give you the right to link the two.

    SEO= promotion, Content written on a website=not promotion. Please differentiate the two.



    'LSI' I'd suggest, you do some more research before getting to this, poor or no knowledge of LSI is not going to affect your website plans in the near future, I assure you, there's a lot to be learned before getting there :).

    LSI is Latent Semantic Indexing as my friend has explained earlier.

    Briefly,

    Intention of introducing LSI: Improving accuracy of search results
    LSI in lay man's terms: trying to give search engines a brain!!! <- This means, that shoving keywords without really making sense, will/could be caught by Google!!!

    I completely agree, that while the domain/website owner, will definitely (should definitely) know more about the case in point, as compared to the writer, and so he is the best option for writing content! However, that being said, writers have the power to interpret, the power of putting ones thought's onto paper. They know how to research and assimilate fact based information and 'PRESENT' it in a manner, which will appeal to your audiences.

    Choosing a professional over yourself has its own advantages, and these advantages will place you ahead of your competition.

    There are those in the market who Claim to be able to write, and those out there who really can!

    Choosing a writer wisely, is a pure business decision on your end. A poor output does not mean you blame writers all over the internet, what it means is, YOU have not made a good business decision!


    Just like everything else, it all comes down to a simple fact;

    Invest money OR invest time & effort, its your choice.

    Please choose wisely....and yes Unique Content is 'THE' King!!!:D

    Regards,
    Aditya
     
    adityas, Jun 30, 2008 IP
  9. Aryans

    Aryans Well-Known Member

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    #49
    Agreed unique content is the king it's p;ay a big role in optimization
     
    Aryans, Jun 30, 2008 IP
  10. seo_kate

    seo_kate Peon

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    #50
    Due to lack of time I outsource the writing job and focus on other things
     
    seo_kate, Jun 30, 2008 IP
  11. tehfincheh

    tehfincheh Banned

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    #51
    I outsource my content creation.

    Once you reach the tipping point where you have lots of websites and lots of niche markets on the go at once, it's impossible to write for all of them and sustain a high standard.

    I find it more cost effective to pay for mid-range articles ($6-8 for 500 words), and dedicate my own time to the creative planning that's going to turn them in to profit.

    Keep your goals in mind.

    If you're marketing a product that sells for $40, set a budget that you can stick to and predict your break even range. For example, let's say 8 articles of 500 words at $5 each. You would need to make one sale from these articles to break even. Once you've done that, the content has paid for itself and you're in to profits.

    If I wrote 8 articles, it would likely take me 5 hours to complete. And with my hourly rate set at $40, I'd be spending $200. I suppose spending isn't the correct term, but that's a loss of $160 due to bad time management.

    I guess what I'm trying to say is think twice before deciding that it's cheaper to write your own content.
     
    tehfincheh, Jun 30, 2008 IP
  12. JessieJames27

    JessieJames27 Active Member

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    #52
    Content must be relevant and interesting. Make sure it is unique and relevant. Don't copy other content. Build your own. Hiring a content writer also helps, because it lessen your time on those content stuffs, it's very time consuming if you are a free-lancer. That's why some blogger use content re writer, but i don't think it works.
     
    JessieJames27, Jun 30, 2008 IP
  13. khturvtur

    khturvtur Peon

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    #53
    1. If I buy content how can I make sure I get original content?
    2. Why not reprint articles taken from free articles website?
     
    khturvtur, Jun 30, 2008 IP
  14. tehfincheh

    tehfincheh Banned

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    #54
    Running it through a Copyscape test can help to weed out stolen content.

    You risk getting shot by the duplicate content red flag. And just think, if it's already out there on a free articles website, it could potentially sit on hundreds of other sites too.

    I wrote a piece on my blog about a favorite technique of mine which involves recycling old content - but it's not White Hat.
     
    tehfincheh, Jun 30, 2008 IP
  15. Promoman

    Promoman Active Member

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    #55
    I write my own because I want to make sure the right content is used and the focus of articles is timely and useful. If you are an expert in your field and can write well enough to put toghether 300 or more words, you should be able to do it yourself.
     
    Promoman, Jun 30, 2008 IP
  16. topsearchresult

    topsearchresult Peon

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    #56
    I prefer to write my own content when time permits. If not I will try and review any content before it's posted to ensure it's of good quality. Quality is better than quantity in my eyes. It also never hurts to get someone to take a run over whatever you write for ideas and grammar corrections.
     
    topsearchresult, Jun 30, 2008 IP
  17. Gnarfard

    Gnarfard Peon

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    #57
    I think it's funner to add your own flair and spin to your articles... I just walk around my neighborhood and take events at school that have taken place and I write about them whenever inspiration pops up.

    I believe it's best to carry around a piece of notebook paper and a pen and jot down notes for your articles. Like me, I have maybe 15 pages left of notes for articles I have yet to write. Inspiration happens when you least expect it, and you can't be bothered to store that inspiration in your brain, 'till you go home and write about it.

    At least not me anyways :p
     
    Gnarfard, Aug 12, 2008 IP