BOTW worth the money?

Discussion in 'Directories' started by yangyang, Jun 20, 2008.

  1. #1
    Currently they are offering a permanent position for just $249, I think it's pretty great and planning to submit one of my service site.

    What'd you think?
     
    yangyang, Jun 20, 2008 IP
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  2. swedal

    swedal Notable Member

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    #2
    It is worth what submtters are willing to pay and they seem to be getting submissions. Only you can say if it is worth it for yourself.
     
    swedal, Jun 20, 2008 IP
  3. yangyang

    yangyang Banned

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    #3
    Yep but still the only thing that matters to submitters is ROI, which is pretty objective and measurable by quantitative results. So I think it's not correct how you put it in this situation.
     
    yangyang, Jun 20, 2008 IP
  4. Event_King

    Event_King Guest

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    #4



    I'm shocked, truly. If it was say $40 then maybe worth the punt.
     
    Event_King, Jun 20, 2008 IP
  5. conorod

    conorod Active Member

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    #5
    Not worth $249.
     
    conorod, Jun 20, 2008 IP
  6. Spider-Man

    Spider-Man Banned

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    #6
    $249? And that's with a discount? HaHaHa. Hilarious.
     
    Spider-Man, Jun 20, 2008 IP
  7. mjewel

    mjewel Prominent Member

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    #7
    I have over ten botw listings. The traffic you will receive is very, very small - not enough to justify the listing fee imo.

    It is one of three directories Matt Cutts has mentioned in the past as directories he would submit to (yahoo and DMOZ were the other two). I think a yahoo listing carries much more weight, but it's also an annual fee listing.

    A BOTW listing is part of a well rounded SEO campaign. I wouldn't expect to see anything but a small increase in SERPS - but if you're in the top 20 and trying to move into the top 10, then it would probably be worth it. A listing isn't going to work miracles - if you don't have good rankings before, you're not going to see them after just adding a listing.
     
    mjewel, Jun 20, 2008 IP
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  8. pipes

    pipes Prominent Member

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    #8
    Similarly to when someone asks how much a domain is worth and will often be told that its worth whatever the buyer is willing to pay, id honestly say i dont know how much thinks like listings are worth.

    But i wouldn't knock anyones charging price as its not my business and simply not fair to challenge the price.

    Id hate to have it done to me after all.
     
    pipes, Jun 20, 2008 IP
  9. swedal

    swedal Notable Member

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    #9
    Not sure how you think what I said is not correct.

    All I said was if the submitters are willing to pay that fee then it is obvious they feel it is worth the price of admission. Otherwise they would not submit. Right?

    Many people don't feel the same way about $249 as you do. To businesses and corporations that is not much money.

    Value is derived from what consumers are willing to pay for an item, whatever it may be. For you $249 may be overpriced, for me it may also be more than I am willing to pay, but not for everyone.

    Since botw continues to get submissions there seems to be enough who think the pricing is fair.

    Might as well ask if Business.com or Yahoo are over priced also. They seem to continue to get submissions so apparently there are enough who feel the pricing is fair.
     
    swedal, Jun 20, 2008 IP
  10. swedal

    swedal Notable Member

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    #10
    So you don't feel it was worth it but submitted there over ten times. Why did you keep submitting if it was not worth the fee?
     
    swedal, Jun 20, 2008 IP
  11. Pixelrage

    Pixelrage Peon

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    #11
    It's mostly companies who use these directories, the cost is nothing. The company I work for has a listing in Yahoo and Business.com, and the $500 it costs is a drop in the bucket compared to all of the other things they buy or subscribe to!

    It just becomes difficult for any individual or blogger to justify spending $300 on something that has never been proven to show results of any kind.
     
    Pixelrage, Jun 20, 2008 IP
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  12. mjewel

    mjewel Prominent Member

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    #12
    Where did I say it was or wasn't worth the fee?

    The direct traffic you receive from a yahoo, botw or DMOZ listing never justify the listing price or even submission effort. It's the benefit of helping you with natural SERPS that is the key.

    Obviously, if I didn't think it had any benefit other than direct traffic, I wouldn't pay for listings. I spend around $10K a year on yahoo directory listings, but if I had to judge the benefits of a listing based only on the direct traffic a listing produces, I would be spending $0.00.

    Same with DMOZ (which is free). I have a number of sites that have been listed for years. The traffic is minimal (and I'll bet a good portion of it is other webmasters or SEO's) but I still take the time to submit (and forget) because I know google still gives a listing at least some weight.
     
    mjewel, Jun 20, 2008 IP
  13. swedal

    swedal Notable Member

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    #13
    My mistake - now I see what you meant. The listing is worth it because of serp benefits but not worth it for traffic benefits alone.
     
    swedal, Jun 20, 2008 IP
  14. Event_King

    Event_King Guest

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    #14

    I wouldn't have thought Corporations would be interested in BOTW. Wouldn't they go for Yell.com instead?
     
    Event_King, Jun 20, 2008 IP
  15. swedal

    swedal Notable Member

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    #15
    I dont think that coporations think in terms of one or the other neccessarily.

    In my opinion the expense of getting listed in these sites is such a minimal part of their marketing budget they probably just submit all those they see as important.
     
    swedal, Jun 20, 2008 IP
  16. Brandon Sheley

    Brandon Sheley Illustrious Member

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    #16
    250 for a link?

    uuuh.. no :D
     
    Brandon Sheley, Jun 20, 2008 IP
  17. Spider-Man

    Spider-Man Banned

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    #17
    We paid just over £2000 for some premium 12-month Yell.com listings, where we were apparently told we'd be shown top of every category for our products - that was, of course (which they didn't mention) - until somebody else bought into the same deal.

    We haven't had any sales (to our knowledge) that Yell has passed on to us, all we've received is dodgy Chinese furniture companies offering their "chep" and "discunt" furniture:rolleyes:
     
    Spider-Man, Jun 20, 2008 IP
  18. nebuchadrezzar

    nebuchadrezzar Peon

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    #18
    BOTW has employed a number of people to build categories and add unsubmitted sites solely because they would be useful to a searcher and is one of the handful of directories that actually has content that real people would find useful.

    In other words it does not exist solely for the purposes of extracting money from webmasters in the unlikely event that they will get a significant boost in SERPs. It is quite possible that SEs have not devalued its links as heavily, as they say they do, for the majority of directories.

    A slightly worrying indication that they might be a bit dubious is that they have copied much of their category structure from Dmoz, also they have thousands of empty categories. These attributes are often hallmarks of the quick buck brigade.

    Since they seem (at least for now) to be creating something worthwhile, and perhaps they might be in it for the long term, a permanent listing may not be such a bad deal.
     
    nebuchadrezzar, Jun 20, 2008 IP
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  19. Spider-Man

    Spider-Man Banned

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    #19
    Forgetting the old rule of thumb: empty categories are better than dead, completely inaccurate category listings. Ironic that you mentioned Dmoz in the same sentence, too;)
     
    Spider-Man, Jun 20, 2008 IP
  20. nebuchadrezzar

    nebuchadrezzar Peon

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    #20
    Ahh... spidey, is that pay for inclusion I can smell on your breath. The odor is hard to describe, its a bit like the bovine excrement we were talking about earlier.
     
    nebuchadrezzar, Jun 20, 2008 IP