My ads only seem to be displaying 25% of the time. They will display for about 5 minutes, and then not display for about 20 minutes. Anybody else seeing anything like this?
After changing my substitute color I have found out that yahoo is acting like it can not find any ads for my content. The only problem is, like I said in the earlier post, the ads are coming and going in little spurts. This is on multiple domains... Is this a new YPN version of smart pricing? I hope not. Maybe one of the ad servers is having a bad day.
It seems that all Yahoo wanted me to do was setup some target categories, which kinda sucks because none of their categories really match my userbase. In short, my YPN account is not getting a 100% fill rate on contextual ads. It's more like 25%, something you would expect out of CPM ad networks. That is kinda a weird way to do business though. My ads were always showing up without a target category before, then suddenly they stop showing up yesterday for all of my domains. Almost like somebody flipped a switch. I would have appreciated an email or something saying "Hey, we need you to set up some targeting". What does not make sense is that it doesn't matter what domain/page the ad code is on, they all stop showing contextual ads at the same time and revert to the category ads. YPN should at least attempt to display contextual ads, and default to the category ads if nothing is available (like google does). I guess we can call this Yahoo Smart Displaying?
The same thing started happening last Thursday on a couple of my sites. There aren't many relevant ads for these sites, but ads were always displayed before. I spoke with a YPN rep yesterday and they said there have been no upgrades or system changes. Also the YPN rep was able to see all ads where I could not see them while viewing the same page from my computer. Still trying to figure this one out.
also, YPN suggested this could be due to geo targeting, because they could see the ads and I couldn't at the time. But that's not it because I can see the ads some of the time, but only about 10% of the time. All other times I see two non relavent ads when there should be four.
I find it hard to believe that it is geotargeting. I have a static IP address, and I found other websites with YPN ads on them that displayed during periods that my ads where not. I'm almost positive that it is account specific, just like google's smart pricing is.
It is not account specific in my case, but more like category related. I have one site that has no problems, and 3 that do. The 3 sites are very similar, the same category.
i'm having similar problem. ads just not showing at all randomly on some pages, and then later i'll come back and reload, and the ads will be there.
I put some Yahoo ads up on my site for the first time today, and it's been about 8 hours, and it shows no impressions in the publishers center. When does it start showing stats? Do I need to setup a Reporting URL/category before it reports?
Depends on the volume. I get updates about every 15 minutes? IT could take yahoo up to 48 hours to crawl your site to get relevant ads to show.
I would suggest doing so. I have noticed my CPC has gone up allot with yahoo after setting up a target category. The categorized advertisers may be better paying...