Hey I have been running couple of PPC campaigns and it seems the broad match keywords work similar to the exact match .They are not triggering the ads in a phrase ??? Any solutions ....
Did you sure you set the match type properly? Are you bidding high enough to show up on the other phrases? What makes you think it is not targeting other phrases?
Yes Iam very positive about type and the bid price .They are ok . I have tried it withe few phrases but the ad only shows up when only the keyword is typed . Even if I type an albhabet with the keyword it doesn't show .
Is the quality score Poor? Googles broad match expands as the quality of the keyword is better. If you have a low quality score it will not get mapped to as many keywords, until eventually its just turned off completely.