Which is the best mode of Campaign - Whether it is CPM or CPC or CPA? which one is the Best? Please Help!
currently CPC is the best CPM is mostly useful for branding purposes and offline marketing where you are not expecting a direct response buy. Such as a banner for a new movie... CPC is the current best model for direct response. Only problem is if you have a small understanding of optimization and don't put together a strong strategy you can lose a lot of money very quickly. However this is still the most preferred method on the internet, and the most rewarding. CPA is a model that would be most ideal and one that I think google will eventually go towards, only problem is currently there is no volume behind it unless you are the advertiser in an affiliate program offering your own unique product. Hope this clears things up!
i think cpa is best because u have to only pay when some one sgin up or buys a product from u. CPA is best 1
CPA gives you the best return and CPM is the cheapest. CPC is the cost effective and can result in sales since the person who clicked on ads is interested in the product.
CPA should become a great way eventually. It's a great idea. Don't forget that to use it now you will already need to be making 200 conversions in the last 30 days. For now, I tend to stick with CPC.