Ok, any advice here guys... My merchant has "£534 7-day" EPC. So, That's about £500 per 100 clicks right? Well, I sent them 277 clicks last month, my commission £0.00 I really don't understand, You see my merchant offers a (Free Bet) UK online bookmakers. So people clicking these ad's are simply going to the site for one reason, to claim a free bet.
have you tried contacting them to make sure tracking is working properly. I once had a problem like that due to bad implementation of the tracking code.
I wouldn't count on the EPC numbers. Most of the time they sky rocket around this time of the month, simply becuase these are the days merchants pay affiliates. It only gives you a rough idea on the merchant perofrmance but don't expect to make such EPC for yourself. Of course other factors include the quality of your traffic and the marketing methods you use. BTW, if your links track clicks there is no reason they won't track sales or leads.