how Adwords for site placment works

Discussion in 'Google AdWords' started by iriskab, May 16, 2008.

  1. #1
    Hello ,

    i am new with adwords.
    i have two compains.

    one for the search keywords,and second for the sites.
    on the seond one i choose on what sites i want my adds to be shown.
    but for some reason i dont see myself there.

    Is there is any idea why? and how is it works.

    Thanks a lot
     
    iriskab, May 16, 2008 IP
  2. lorien1973

    lorien1973 Notable Member

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    #2
    content ads can take a good day or so to start showing up on sites; and you may not see your ad at all. Your ranking is an average and you won't always appear where that average is.
     
    lorien1973, May 16, 2008 IP
  3. businessgrowth

    businessgrowth Peon

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    #3
    Agree with above, your reports will show whether you have had impressions or not, if not after a few days you may need to increase your CPM


    Cheers

    Damien
     
    businessgrowth, May 17, 2008 IP
  4. iriskab

    iriskab Peon

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    #4
    thank you for your reply.

    a problem is that i see impressions, but when i come to the specific site i don't see my add's at all.
    Is there is a way to check that the impressions are real?
    and how to show them all the time?
     
    iriskab, May 17, 2008 IP
  5. tvmatt

    tvmatt Peon

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    #5
    You know, there are other companies also targeting these sites... your ad won't always show up if somebody else is either targeting that site or Google found a keyword targeted ad that is paying more than yours.
     
    tvmatt, May 17, 2008 IP
  6. robertpriolo

    robertpriolo Peon

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    #6
    for site targeting, you need a combination of high budget plus high bid to show up all the time.

    If you have a restricted budget and low bids you may only show up in rotation with many other sites.

    Also, if you are only targeting the root of the site, like xyz.com then your budget and min CPC/CPM must be able to cover the entire site, otherwise you will only get limited exposure

    If you target a specific page, like xyz.com/thispage.html, then you might have better exposure control
     
    robertpriolo, May 19, 2008 IP