Well Shruti, First I'd like to suggest you to work hard in Quality Content for your site. and second important thing is On page Optimization. please read below article for How to do proper on page Optimization and other steps for your site. sitepoint.com/forums/showthread.php?t=182915 third important thing is Off page Optimization. i am using these below techniques for off page optimzation and website traffic solutions :- 1 Do Submissions in Social Book marking 2. submit your site in some quality classified sites. 3. get the Forum lists of related category and start the forum posting with your targeted keywords in signature link 4. link building with related category (if you want to target US/UK country so only do link exchange with US or UK sites and also consider related category of site) 5. Blog posting with quality content 6 write the Articles and post in high ranking Article directories 7. post your quality comments in high traffic and quality sites with your site link.(some site've started to use nofollow attribute but its good for traffic) 8. Directory submissions in quality sites Sure, you will get the best reults if you Can do proper steps. if you've any query so pls read some old threads of DP or you ask here , some experts will Guide you with more details in right direction. Best of luck John