What do you think is odd about it? The mother is neglecting her child, and breastfeeding the fawn instead.
People in rajasthan, india, love nature a lot, they can die for trees and wildlife, hats off to them.
I think this is already posted here in the GC. Nevertheless, it shows the affection of the people of India towards the wild life...
It's odd yes, but we have to respect each culture. We can only show where we came from, by our culture.