Free SEO Tips for Anyone That Wants Them

Discussion in 'General Marketing' started by betatype, Apr 16, 2008.

  1. ArfanCh

    ArfanCh Active Member

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    #81
    ArfanCh, Apr 27, 2008 IP
  2. betatype

    betatype Member

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    #82
    Hey Everybody--

    I've had an unexpected death in the family so I wasn't able to deliver on my promise for a new batch on Saturday. Now it's looking more like Wednesday, but I'm going to hit it with a vengeance. If you have just recently posted your site please do allow me a couple weeks to get to you, my free advice was a little more popular than I imagined :)

    As for Perry Rose, I don't mean to misrepresent myself as some sort of all seeing 'Pro.' I wrote that I am a professional because this is what I do for a living, meaning I get paid for it. I like helping people just starting out because I was a beginner too and it can be a little confusing to know where to start. I'm certainly not claiming to know every answer to every question, as I am constantly learning about the field and am a student of SEO myself, as any enthusiast always should be. If you don't need the advice don't read it (especially since most of this is EXTREMELY basic), but don't throw salt on those that really do want the advice.

    That being said, I'm loving this communal vibe and I look forward to helping each of you. In the meantime I encourage everybody to follow me on twitter, as that is where I post updates on new advice, articles, etc. Keep those sites coming!
     
    betatype, Apr 27, 2008 IP
    bstunt likes this.
  3. bstunt

    bstunt Well-Known Member

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    #83
    +rep. im sorry to hear about what happened.
     
    bstunt, Apr 27, 2008 IP
  4. lemonarian

    lemonarian Peon

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    #84
    Sorry, please delete this post. I meant to edit my old one but I ended up clicking "quote" instead. My sites are in my sig anyway.
     
    lemonarian, Apr 28, 2008 IP
  5. dalv

    dalv Well-Known Member

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    #85
    dalv, Apr 28, 2008 IP
  6. ahelpinghand

    ahelpinghand Guest

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    #86
    Sorry to hear that my friend.
     
    ahelpinghand, Apr 28, 2008 IP
  7. meaghannf

    meaghannf Well-Known Member

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    #87
    Great idea! I'd love some info and +rep in return :) I'm so sorry to hear about the death in the family. Of course, take whatever time you need and take care of yourself. I wish you all the best.

    My site is http://www.dormwise.com
     
    meaghannf, Apr 28, 2008 IP
  8. damircea

    damircea Active Member

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    #88
    damircea, Apr 28, 2008 IP
  9. shafi

    shafi Active Member

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    #89
    shafi, Apr 28, 2008 IP
  10. syed156

    syed156 Peon

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    #90
    syed156, Apr 28, 2008 IP
  11. rlj19

    rlj19 Peon

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  12. indefinite

    indefinite Peon

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    #92
    Hi, newbie here. www.workatmyhouse.com

    I'm open to any and all ideas. Thanks!
     
    indefinite, Apr 30, 2008 IP
  13. betatype

    betatype Member

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    #93
    Sorry for the delay everyone. I'm back in full swing now so be sure to check back for new reviews.

    @drewz
    Overall this is a great site. I liked the racing videos a lot (and spent a little too much time watching them!) You've done a great job with the layout of your site, and its good that you have your social bookmarking widgets readily accessible. The RSS feed is a nice touch as well, as having a feed will undoubtedly score backlinks from sites displaying your feed. Let's take a look at some extra steps you can take:

    Building Keyword Phrases- As I've said before, picking a phrase that you would like to pursue in the search engines and then implementing it across title tags and headlines can do wonders to help Google know what your content is about. You've done a good job with using unique title tags on each video page, but I think you could do better. Take a look at the headline for each of your videos. Most of the headlines consist of “Some Fast Car vs. Some Other Fast Car.” It's doubtful that anybody on Google is going to be looking for these specific match ups, so let's make these a little more search engine friendly. I personally would add the phrase “racing video” to the end of each of the headlines and title tags so a few more possibilities are opened up in terms of search terms. That way if someone searches for “yamaha fazer racing video” Google will know to display your site.

    Pick a Theme- It looks like you have spent a little bit of time building links to your site so you are definitely moving in the right direction. When building these links, however, you want to be especially aware of what sites your link appears on. While building links it is important to get links from sites like yours, meaning other racing sites. As I explored all of your backlinks I found upwards of fifty links coming from an auto insurance website, which is roughly related to your topic but not very close. I'm not saying that these links won't do any good for your ranking, but try to make an effort to negotiate link trades with sites that are as similar as possible. As always, use the keyword phrase that you would like to rank for as the anchor text when asking others to place your link.

    Hope this helps, please feel free to PM me with any questions you may have.

    -Betatype
     
    betatype, May 2, 2008 IP
  14. DirectoryDude

    DirectoryDude Member

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    #94
    DirectoryDude, May 2, 2008 IP
  15. tanicos

    tanicos Banned

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    #95
    hello friend...nice gesture to do this...check out my signature websites and let me know..thanks
     
    tanicos, May 2, 2008 IP
  16. indefinite

    indefinite Peon

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    #96
    Maybe you overlooked mine? www.workatmyhouse.com. Thanks!
     
    indefinite, May 3, 2008 IP
  17. betatype

    betatype Member

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    #97
    @th13rteen:

    This review is for your forum Whooked. I saw that you have another site for me, but I like to go in order so you'll get two reviews :) Let's take a look:

    What Are You About?- The first thing that popped out about your forum is that it doesn't immediately tell the viewer what it is about. I had to scroll a good ways down the page before I even saw some of the topics. My recommendation would be to add an introductory paragraph towards the topic that gives a brief overview of the site as well as some of the topics discussed there. Primarily this paragraph will provide users with something that will catch their attention and let them know what you are about. Secondly, this paragraph will help throw out a few more good keywords for Google to pick up on. Include phrases that you would like to rank for, such as “Programming Discussion Forum” or whatever you may choose.

    In Case You Haven't Heard- I feel like I'm beating this to death, but that's because it's so important. Aside from having a keyword in your URL, the best thing you can do is to get one in your title tag. Instead of just “Whooked” as the tag for the home page, you might try something more descriptive, like “Whooked – Technology, Web Design, Programming Forums All In One Place”. This gives you a few extra points in Google's eyes for all of those keyword phrases. Don't go overboard though, you'll look pretty spammy if you put fifty phrases in the tag. All this is far more complicated, I noticed that for a post, the name of the post is automatically placed in the title tag, such as “Web Dev.” I assume this is based on a script, and if you are able to change this script I would add “Forum” to the end of each topic in the title tag. That way when someone searches “web dev forum” (or any other post topic) they are more likely to see your site.

    Get Directorized- I see that you have started building a respectable number of links, butI think that your site would do well through some directory submissions. I would look for technology directories and submit the site to major directories, such as the DMOZ Directory. This will give you a high PR link in some cases and also guide a little traffic from those browsing directories for new resources. This won't make a huge difference, but seeking out good high PR directories can be worth the effort.



    Let me know if this helps / hurts / leaves you feeling funny inside. Please be sure to check out some previous reviews for more ideas and add me on twitter if you would like to find out about new articles / seo updates.

    -Betatype
     
    betatype, May 3, 2008 IP
  18. betatype

    betatype Member

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    #98
    @Horang007:

    I was first looking at your site right before I had to stop doing reviews for a while. I see that in the meantime you seem to have picked up a good SEO firm. I looked over the site but most of the things that I would recommend for a novice have already been attended to. I think that your site will benefit a lot from this service, and I think that most of the simpler advice that I would give you wouldn't apply. For anybody interested this is a great site for saving youtube videos, and is really a good site. Hope you do well.
     
    betatype, May 3, 2008 IP
  19. abunzaguy

    abunzaguy Peon

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    #99
    Nice!

    Also using a sitemap so google can easily crawl through your website and see all your content.

    A good way to get backlinks is to submit to directories. Also, deep links are worth more. so if your website is http://www.abunzaguy.com a deep link would be http://www.abunzaguy.com/info.html - any page on your site that isn't your main page ;-)
     
    abunzaguy, May 3, 2008 IP
  20. betatype

    betatype Member

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    #100
    @farrhad:

    Unless I misunderstood his private message, this webmaster is only 14 years old (hope he doesn't mind me revealing this). If that really is the case I have to tip my hat to you for such a wonderfully designed and informative site. I see that you've already implemented a lot of the items I've discussed previously in other recommendations, so I'm going to share a little more complicated tip with you to help boost your search results.

    What I think you would be interested in is called url canonicalizaton. What this refers to is the process of deciding what url is the best fit for a website. What this basically means is that a search engine will look at two different links to your site, say "http://aviationearth.com" and another one like "http://www.aviationearth.com" and then have to decide which one is the best fit for your site. What this means in terms of SEO is that the importance (i.e. PageRank) of the two links are pointed at two different things. What you want to do as a webmaster is show the search engine where you want your inbound link to go.

    When I looked at your site with Yahoo Site Explorer I see that you already have ~1000 links pointing at your site (http://www.aviationearth.com), which is a very good start. When I looked at http://aviationearth.com I see that you have forty inbound links that are basically going to waste. By using URL canonicalization you could instantly pick up those forty extra links and all future ones that are pointed to different variations of your URL.

    I'm not going to go into the full details on how to do this here, but there are great informational sites to find out how to do this for yourself. You may want to start by reading this blog entry by Matt Cutts, an employee of Google. Also, I found this article from SEOMoz that explains some of the concepts of 301 permanent redirects and how to accomplish this on an Apache server.




    PM me if you have any questions / comments and add me on Twitter if you would like to find out about upcoming posts and articles.

    Thanks,
    Betatype
     
    betatype, May 3, 2008 IP