Google ads display must match destination url

Discussion in 'Google AdWords' started by Bohol, Mar 4, 2008.

  1. #1
    From Adwords Team:

    In line with our existing policy, we will continue to require that your ad's display URL match its destination URL (the URL of your landing page).

    For example, if your destination URL is www.google.com, your display URL must also be www.google.com. The following would not be acceptable display URLs for an ad for www.google.com:

    www.google.co.uk - because this URL leads to a different site
    www.gogle.com - even though this URL simply redirects to www.google.com it is still not acceptable

    www.gooogle.com - because this URL leads to a page showing content identical to www.google.com
     
    Bohol, Mar 4, 2008 IP
  2. ryanm

    ryanm Peon

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    #2
    I hope you are aware that you may use ghost directories in your display URL.

    For instance: mysite.com/freesignup

    Oh and by the way, if you have multiple campaigns running and you change your display url to MISmatch your destination url, it takes quite a long time before adwords team comes along and pauses your campaigns. So you can easily get away with a few days worth of competitive advertising.
     
    ryanm, Mar 4, 2008 IP
  3. vstar

    vstar Well-Known Member

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    #3
    If the actual destination url is google.com/, google will allow your display url to be google.com/WhateverYou want
     
    vstar, Mar 4, 2008 IP
  4. Johu

    Johu Peon

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    #4
    Not come April 1st - Starting then, it's going to be an automated process.
     
    Johu, Mar 4, 2008 IP