Adwords Destination URL

Discussion in 'Google AdWords' started by bl4ckmaN^, Feb 28, 2008.

  1. #1
    Ok, I got an idea, but I am not really sure, that Adwords is going to accept this.

    Let's say I need a landing page for a Clickbank product. I go to Blogger.com and create a review page for the product.

    Then I buy a domain and redirect it to my blog of the product review.
    I go to Adwords and set up a campaign for this product. I put my domain(which I bought) in display and destination url.

    So the user will end up on my review page of the product, and after reading the review they can click on my link and go to merchant's page to buy the product.

    What do you think about this?
     
    bl4ckmaN^, Feb 28, 2008 IP
  2. robertpriolo

    robertpriolo Peon

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    #2
    sounds like what your supposed to do
     
    robertpriolo, Feb 28, 2008 IP
  3. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    #3
    robertpriolo

    What about the redirect? Is it ok?
     
    bl4ckmaN^, Feb 28, 2008 IP
  4. Johu

    Johu Peon

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    #4
    The domain you list as the display URL must be the URL in the browser's address bar. If you attach your domain to your blogger account so that YourBlog.com is the actual address of the blog, not "you.blogspot.com", it'll work. Google doesn't care about any redirects, just the final URL. If you just use your domain as the redirect, and the campaign lands on you.blogspot.com, your display URL would have to be you.blogspot.com
     
    Johu, Feb 28, 2008 IP
  5. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    #5
    Johu

    Ok.....I will think about doing this. Thanks for help.
     
    bl4ckmaN^, Feb 28, 2008 IP
  6. robertpriolo

    robertpriolo Peon

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    #6
    redirect is fine, i have been doing it for years
     
    robertpriolo, Feb 28, 2008 IP
  7. Gallito

    Gallito Peon

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    #7
    All of my ads redirect and I haven't had any problems yet.
     
    Gallito, Feb 28, 2008 IP
  8. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    #8
    It's time to start using landing pages :D I wasted too much money on direct linking
     
    bl4ckmaN^, Feb 29, 2008 IP
  9. chancho

    chancho Peon

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    #9
    direct linking sucks. waste of money big time.. if you like getting google slapped, wasting money keep doing it. that's really old way of doing it.. landing page, cloak all links. : )
     
    chancho, Feb 29, 2008 IP
  10. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    #10
    chancho

    What you are using for cloaking links?
     
    bl4ckmaN^, Feb 29, 2008 IP
  11. chris265

    chris265 Peon

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    #11
    I would just use domain name for blogger. The rest is fine
     
    chris265, Feb 29, 2008 IP
  12. Johu

    Johu Peon

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    #12
    You do realize that every large advertiser on Google (not an affiliate, but the merchant directly) "direct links" to their site, right?
     
    Johu, Feb 29, 2008 IP
  13. scottysbody

    scottysbody Active Member

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    #13
    I've heard both side to this. Some people say direct linking is the only way to go because having a landing page is an extra step to the buyer. From what I understand, the disadvantage of direct linking is that you are "competing" for the display URL. Anyone else have thoughts on this?
     
    scottysbody, Feb 29, 2008 IP
  14. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    #14
    scottybody

    Well, display URL competition is not difficult to avoid. Simply get a domain and redirect it to your hoplink
     
    bl4ckmaN^, Mar 1, 2008 IP
  15. budhi1976

    budhi1976 Peon

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    #15
    IMHO it depends on the quality of the landing page, if your merchant's landing page is really good (high convertion rate) then I don't see a point of creating your own landing page (unless you are sure able to create a better one) and if the merchant's landing page sucks it's vice versa.

    What you can do is ask the merchant, do they check their sales page for convertion rate? if they do, how high? If they don't then you have 2 options:
    • start a campaign with direct-link
    • create your own landing page (or outsourced it)
    see if your direct-link campaign making reasonable sales compare to ad cost, if it's not then go to the second option.

    Cheers,


     
    budhi1976, Mar 1, 2008 IP
  16. ronaldec7

    ronaldec7 Peon

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    #16
    You've got it!!!!!
    Great idea about blogger.
    At Godaddy.com if your get a domain then they offer a free hosting with that domain some times.
     
    ronaldec7, Mar 1, 2008 IP
  17. bl4ckmaN^

    bl4ckmaN^ Well-Known Member

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    #17
    ronaldec7

    There is free hosting with every domain on Godaddy.com
    However, because it's free hosting, there are ads displayed at the top of every page.

    BTW, I created a landing page for my product and put it into Adwords campaign. My QS of keywords jumped from "OK" to "Great" just in few hours. No sales yet, but good results for now.
     
    bl4ckmaN^, Mar 1, 2008 IP
  18. scottysbody

    scottysbody Active Member

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    #18
    Can you expound on this? From what I understand, the display URL has to be the same as the final landing page. So if my final landing page was amazon.com, my display URL would need to be amazon.com and I would be competing against everyone who is using amazon.com. Is that right. Even if I redirect from BestBookPrices.com to Amazon.com my display URL would have to be Amazon.com, right? Or could my display URL be BestBookPrices.com?

    I'm a little unclear on this.
     
    scottysbody, Mar 1, 2008 IP
  19. microtekblue

    microtekblue Well-Known Member

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    #19
    You can use any display url that you want.

    Just redirect it to the destination url.
     
    microtekblue, Mar 1, 2008 IP
  20. scottysbody

    scottysbody Active Member

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    #20
    Is that against G's TOS? I thought display URL had to be the same as the final landing page. But then again, if that's the case, what's the point in G even asking for a destination URL?

    As you can see, my confusion runs deep...
     
    scottysbody, Mar 1, 2008 IP