Effect of Internal Linking Structure?

Discussion in 'Search Engine Optimization' started by sachin410, Dec 27, 2007.

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  1. #1
    I am currently ranking well for one particular keyword.

    I am oscillating between position 3 and 4 for that particular keyword.

    The page that is ranking well, is an internal page.

    If I give that particular page, more internal links and maybe a homepage link (with keyword used in anchor), can I move up to position 1?

    Can internal ranking improve SERPs substantially?
     
    sachin410, Dec 27, 2007 IP
  2. catanich

    catanich Peon

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    #2
    Technically the answer should be yes, but I think traffic will do it better. I do not think increasing a page's PR will make a difference if the keyword competition is major.
     
    catanich, Dec 27, 2007 IP
  3. ezprint2008

    ezprint2008 Well-Known Member

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    #3
    if youre at 3 and 4 .. why alter it? lol
    You might end up sharing out the page rank to the other pages that aren't listing. also, if your anchor text link shares no relevance to the home page content, that could also either do nothing, or hurt it possibly. If it aint broke, dont fix it :)
     
    ezprint2008, Dec 27, 2007 IP
  4. SlingshotSEO

    SlingshotSEO Peon

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    #4
    Internal link structuring is extremely important. Are you trying to get the homepage to come up instead of the internal page? If so, make sure you link to your homepage from every other internal page using absolute urls, (http://www.mysite.com/ NOT /index.html). Anchor text is also very important. Don't link to the home with 'Home'. If you sold athletic shoes you should link to home using "Athletic Shoes Home". I generally nofollow my main navigation that points to Home and use anchor text in my footer links to home. Good luck! Sounds like your doing well.
     
    SlingshotSEO, Dec 27, 2007 IP
  5. sachin410

    sachin410 Illustrious Member

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    #5
    No.

    My home page has does not have much content. It is the internal page that I want go from 3/4 to 1.

    (My home page is PR5 and is pretty strong).
     
    sachin410, Dec 27, 2007 IP
  6. Web Gazelle

    Web Gazelle Well-Known Member

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    #6
    Yes, internal links can have a positive effect on rankings. Using text links with your targeted keywords as anchor text can improve rankings of the page they link to. Also try getting some deep links to further improve your rankings.
     
    Web Gazelle, Dec 27, 2007 IP
  7. seo-mumbai

    seo-mumbai Well-Known Member

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    #7
    Cant say, backlinks always help, but moving to first place also depends on other 3 sites on you.Pm me your site and keywords i may help you.
     
    seo-mumbai, Dec 28, 2007 IP
  8. thunderbolt007

    thunderbolt007 Active Member

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    #8
    And Internal deep linking is very good in terms of Search Engine visibility....
     
    thunderbolt007, Dec 28, 2007 IP
  9. BILZ

    BILZ Peon

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    #9
    Internal linking is, IMO, the most overlooked opportunity in SEO. It can have big impacts to your rankings. Try adding a couple links to the page you want to give a boost. Also, go through the site and see if you cant improve the existing links with some better anchor text.
     
    BILZ, Dec 28, 2007 IP