Say goodbye to the internet as we know it. This technology allows your ISP to insert their own content into each and every web page you visit! Would you allow the post office to insert ads into your Christmas cards? Would you allow the telephone company to play ads to the people calling your home before they are connected to you? This is BIG for ISPs. Most of them will want a piece of this because it's lucrative. Only the companies with morals (oxymoron, I know) and respect for their customers (above potential profits) will be staying away from this. Don't wait until your ISP decides to "begin testing" this technology. Call them today. Write them today. Tell them you want your internet content unmonitored and unaltered.
That's just lame. I cant see people accepting stuff shoved in their faces from their ISP. If my ISP tested it I would just switch to another who isn't testing it.
That's honestly unacceptable. I'd switch providers in a hearbeat if my ISP started shoving that in my face. For some reason though, I don't think it'll happen, mainly due to the massive consumer backlash it would unleash.
Do you guys honestly think that switching ISPs will solve anything? It's a HUGE BUSINE$$. How long do you think it will be before other ISPs want in on it?
It is not going to happen in India. There is too much competition. No ISP will risk angering their customers.
I'd like to think that the free market would actually work in this system because it seems that all anyone would have to do to take ALL of the customers would be to open an ISP that doesn't have the inserted ads. --- Also the example you posted seems to be the ISP letting their customer know they've almost ran out of the bandwidth they paid for. For most folks that I know (including myself) that is a foreign concept. Most people have unlimited service.
It's a bit like when they started adding advertising to cable, or when they added it to the movies (asided from trailers and concession ads). What they don't seem to take into account is that the internet is not some passive medium full of people content to stare mindlessly at a box no matter what is put in front of them.
Other ISPs will think twice if people dumped ISPs who use the system. Thinking that there's nothing you can do as all ISPs will follow is just plain defeatist.
I have my home internet service with the company that's been testing it, in that screenshot of a test all it's doing is showing how much bandwidth you have used for the month and there is an option to disable the notification, if they start actually modifying content on pages and with no options to disable I'll be switching providers
ahhhh....no worries my friend Have you seen Matt Cutts blog? He and google were not happy,,,, I can smell a new lawsuit and a new law coming They messed with google as an example and that was a big mistake... Google freaks when you sell a txt link on your own site... You think they gunna just take this lightly? Another thing, They own FF..... I am sure there is some super coder that can script a ANTI splice mod to FF, oh and that would make firefox ...oh just so much more popluar HERE THIS Remember the first day you saw a pop up? Then came the "blockers" No worries, Its not going to work........
As soon as I saw the first post, I immediately realized that someone will create blocking technology. It's impractical on a decentralized internet to try to force data into the stream. I'd be more worried about the NSA reading everyone's email than the ISP adding advertisements to your browsing experience.
I don't think they'll have much choice. They can sue all they want, but that doesn't mean they'll win. I'm sure the ISP will argue that they can serve whatever content they want to their own customers. These users are customers of the ISP, not of Google.
But if an ISP angers it's customers and the customers leave, then they do not have much of a business left. I am surprised they dare even test this. I don't think the ISP has a right to serve a customer what they want. When I purchase something I don't expect to get something else. When I pay my ISP here in the UK I expect access to the internet and not access to the internet through their ads.
Maybe Google could launch its own ISP? If it came down to that, it'd be in their best interest anyway.
They have the tech and servers to do it , thats for sure, They even have the google OS now, and google pc's I bet we see a google IP soon enough....