Do you use Google AW or Yahoo for your PPC project? I have some problem with Google, they always increase bid of keywords Today, keyword has 0.1$ minimum bid 3 days after, you need 0.5$ to bid and 7 days after, you need 5$ to bid. And my keywords have status "Inactive for Search" That 's exam only. Anyone can explain for me about that? With Yahoo, i didn't meet this problem.
I have been wondering this question for awhile, A lot of people have said that yahoo pays more, but i personally use google.
You don't get nearly as much traffic on Yahoo as you would Google. Google is the market leader and they can afford to charge more.
I have to disagree. I get more from yahoo. Yes google charges more, thats why yahoo gives more traffic, more clicks for your money.