Hi, I have an ecommerce site that has the URL structure like this: http://www.wigets.com and i also set up a blog that has the url http://blogs.wigets.com. My problem is that the subdomian, which is a blog, is constantly out ranking my main domain. My question is that is how does google see subdomains? Is it possible that my subdomain is still links or PR from my main domain since we all know google prefers informative sites? Please help...i am stucked
Google considers sub-domains like they are different sites. You can see an example on CNN.com, they have many sections and some use sub-domains, like money.cnn.com which they treat like a seperate site (CNN). It isn't uncommon for a blog to rank high in SERPs before a natural website. You should work building links to your actual site. You'll want the anchor text to be the keyword\key phrase your trying to rank for on the search engines.
Good reply. I just wanted to add that a blog ranks above the main site in many cases because of the frequently updated content. Search engines love blogs because of the fresh content provided and will oftentimes rank them higher.
Thanks for you guys help. The weird thing is that under yahoo back links...its showing all the backlinks going to my blog and not my main site, which is did link building for. I guess i will just give it some more time and see. Does anyone know that a subdomain can overtake the main domain and replace the main domain in the serp ranking???
Google like informative blogs. And its now getting common that a blog sub-domian is ranking higher than the main domain. So try to get quality back links for your main site. That might help you.