Hi there.... I have a question which I would love some input here... I start to notice my adsense income is dropping even when my click count increasing. Does this means Google is paying lesser and lesser to website owners for publishing adsense? I used to make about 40 dollars a day and get about 150 clicks, but now only about 25 dollars for average 180 clicks... that is a big drop... OR am I doing something wrong that Google is not happy ?
Yep, there are way to many reasons for this to happen and you would never know the answer for sure. The quality of the page content influences the CPC - the higher the quality the more you get obviously. Thus, pages with very little content would not pay as much as pages with good quality content - speaking from experience. Do you use channels to see what pages give you the clicks? If yes, then maybe ppl now click on the lower paying pages mostly.
Google swap low paying ads to your website when page views or clicks exceed the average. It's based on this Google's philosophy: If you eat all the best cakes in the world, what's left for the others? The strategy used here is to please all publishers, weak and strong; otherwise, small publishers will get low PPC and quit. What you should do (what works for me) is to sign up for an account at different ad network and share the excess page views to that network. You would need OpenAds for the auto switch. You would also have to note down the time when Adsense starts discounting the clicks. Switch to the new network from that point.
No, with smart pricing his income will drop 10 fold at the minimum. Smart pricing is when you start getting 50c for 100 clicks or so. I'd say this is pages quality related issue.
I also get more clicks and impressions, less money and I think it's not smartpricing. $ is going down, and down, Google must earn much more to afford their europan investitions, they have to pay less to publishers. Because of bad situation of US economy i lost for example 200 $ per month, Google loses 2 milions $ or more.
I've had my site up for a few weeks now and I'll notice that for some days, I'll get the same average amount of clicks, but my earnings will be a lot lower. Then the very next day, with the same CTR, my earnings will be back to normal. Not sure why this happens but I'm guessing it depends on which ads get clicks, as some may be paying .20 cents per click while others are paying much higher.
And what's the average? Based on CTR?, eCPM? there are sites with CTR 5% and sites with 0,5% sites with 1million uniques a month and sites with 100 uniques. My cooking site have 100,000 monthly impressions: recipezaar has more than 5 millions. We both offer recipes and I see same ads on both sites. How can you calculate average? Sorry,I do not think your theory is right.
I have to agree with this. I usually get 15c to 20c a week ago. Starting last week sunday when I have a surge of traffic (tripled my normal traffic due one of my competitor site went down and still haven't been up yet), my epc is dropped to 0.05 for today.
i notice that too. for the past 3 months my impressions are trippled and my clicks trippled along with it! but my earnings stay the same all through out a 400+ dollars to be exact. lol can get frustrating eh having no reaps for your new efforts? one more thing i notice in some of my lower blogs an impression of 2 and clicks of 8???? is somebody trying to sabotage me? a competitor perhaps?
Because AdSense sucks, they don't want to pay more, only to big publishers. That's why I dropped them. I'm getting only 0.02 cents per click.
muhh, I'm starting to get this too on my site. but I guess as im getting more clicks I still make a fair amount.
I don't know if this was discused before ( sorry ) but Adsense pay you the same when U.S or U.K. citizens click the ad with citizens from Pakistan, Thailand ?
I do not know for sure, but strongly believe that the answer is yes, the PPC will be the same. If your traffic source is deemed not appropriate by Google, then the clicks will be invalid and the pay will be equal to zero...
smart pricing i guess.......... also.. adsense knows that dere is no other better option than them to turn to...... ///so even if they reduce it .. ppl can just fume but take no action... dey retain their customers n make a neat profit too...
Average is based on eCPM. Adsense is designed to get your revenue maxed to the average eCPM. Once your revenue and eCPM hit the roof, they flip the switch to low paying ads; thus, slowing down your earnings and decreasing the eCPM back to the max average. Read this formal words from Adsense team: http://adsense.blogspot.com/2006/09/unlocking-relationship-between-ctr-and_25.html From the text, pay more attention to the key points: "High CTR but Low PPC", "Low CTR but High PPC", "Designed to Maximize eCPM for our publishers". From these, you can infer that if Google delivered the best-paying ads only to you, you would get very high eCPM alone while the rest of publishers received only low-paying ads. The "maximize eCPM for our publishers" would hold truth only for you but it would be a lie to all other publishers. This is bias, and unless you're a premium publisher, Google won't serve you better cakes for the sake of the rest of publishers.
us/uk citizens should get ads from us/uk pakistan/thailand citizens should get ads from pakistan/thailand so no, it's doubtful that adsense will pay the same, because it's really the advertisers who are paying you, not adsense, and they are from entirely different countries.