Does High traffic necessarily mean PROFITABLE?

Discussion in 'General Business' started by jl255, Oct 3, 2007.

  1. #1
    I've been wondering about this question lately. If I have a high-traffic website, does it necessarily mean that it will be profitable if monetized properly?

    Say if I have a website with 100k uniques per month and about 1M pageviews per month, if properly monetized, is it reasonable to assume that a respectable profit can be expected?

    Appreciate your constructive opinions esp from those experienced webmasters.... cheers.
     
    jl255, Oct 3, 2007 IP
  2. coolmanphp

    coolmanphp Peon

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    #2
    target high traffic + content + ads = profit
     
    coolmanphp, Oct 3, 2007 IP
  3. randomIntellections

    randomIntellections Well-Known Member

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    #3
    high traffic does mean it has the potential to generate good income ..
    I think income depends on the content, niche, type of site, type of traffic, level of monetization, potential sources for monetization .. in general, you can expect good revenue from good traffic ..

    what's also true is: low/medium traffic does not necessarily imply low income ..
     
    randomIntellections, Oct 3, 2007 IP
  4. affordnow.com

    affordnow.com Peon

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    #4
    High traffic gives money for impressions. On clicksor they give me like $1.00 with no clicks just impressions traffic
     
    affordnow.com, Oct 3, 2007 IP
  5. jquindlen

    jquindlen Notable Member

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    #5
    Yeah, if you can find a good CPM program, it's not unreasonable to making $2.00 CPM. With a million page views a month @ $2.00 CPM, that's $2,000. That's not a great deal, but it's not bad either.
     
    jquindlen, Oct 3, 2007 IP
  6. randomIntellections

    randomIntellections Well-Known Member

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    #6
    you are not couting server costs , its not possible to make a decent income (like $ x,xxx) with CPM campaigns you need to have a lot of server to manage that much traffic .
     
    randomIntellections, Oct 3, 2007 IP
  7. jquindlen

    jquindlen Notable Member

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    #7
    If you go unmanaged you can get a nice dedi box with dual core opterons, 1TB transfer, and 4GB of RAM for less than $200 a month. With the above scenario you're still making $1800 net before tax.

    Of course, the reality is that you need some good content, and good content that brings that type of traffic takes money... unless you're one of the fortunates who have made a successful forum.

    But no, I'm not saying CPM is the key here. It's just one way to go. Combine CPM with some relevant affiliate marketing related to your niche, directly sell your own advertising, try a few CPC or CPA ads and go from there. CPM is just one of many options, and shouldn't be ignored, but also shouldn't be relied on. I was simply responding to affordnow.com's post, that's all. ;)
     
    jquindlen, Oct 3, 2007 IP
  8. energetic

    energetic Well-Known Member

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    #8
    Would you like telling me which CP program pay $2 ?

     
    energetic, Oct 3, 2007 IP
  9. kingjacob

    kingjacob Peon

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    #9
    I would love to know of a cpm that pays $2 cpm, I get 4000 uniques a day on my proxy and while I make about 15-20 off adsense on the front page, I usually only make 1-2 off the proxified impressions cause adbrite eats up all my impressions with low paying cpc's.
     
    kingjacob, Oct 3, 2007 IP
  10. jquindlen

    jquindlen Notable Member

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    #10
    http://casalemedia.com/ can pay around the $2.00 cpm mark if you run all their ad formats on each page. I'm not talking $2.00 cpm off a single ad, rather off of a single ad network running multiple ads per page. ;)
     
    jquindlen, Oct 3, 2007 IP
  11. kingjacob

    kingjacob Peon

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    #11
    Already Applies:(
     
    kingjacob, Oct 3, 2007 IP
  12. jl255

    jl255 Well-Known Member

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    #12
    so with 1M pageloads per month, what range of profit am i looking at reasonably? wld it be easy to hit at least $1000 per month?
     
    jl255, Oct 3, 2007 IP
  13. Hade

    Hade Active Member

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    #13
    I've got 900GB transfer for $40 per month :)
     
    Hade, Oct 4, 2007 IP
  14. sharkyx

    sharkyx Peon

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    #14
    Any website with a lot of traffic can produce a lot of money.
     
    sharkyx, Oct 4, 2007 IP
  15. 8everything

    8everything Peon

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    #15
    It depends on the type of traffic too. Quite frankly, I rather have very few visitors (100) if it can convert some sales. Saves some bandwidth eh? ;)
     
    8everything, Oct 4, 2007 IP
  16. bobchrist

    bobchrist Active Member

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    #16
    It all depends on quality of traffic and how well you retain your visitors.
     
    bobchrist, Oct 4, 2007 IP
  17. john269

    john269 Notable Member

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    #17
    No,

    High traffic is not necessarily mean profitable as it depends on your traffic and the niche of your traffic. The better your traffic and the niche the more profitable it will be.
     
    john269, Oct 4, 2007 IP
  18. boil3r

    boil3r Peon

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    #18
    Yes, I believe high traffic is relatively proportional to profit.
     
    boil3r, Oct 4, 2007 IP