I think google is cheper and more effective than yahoo. Don't really know exactly but it ask for my opinion. The good way is try two then
Hi, May be Google is cheaper and effective, than yahoo. But site can index easily in yahoo. yahoo is user friendly.
I thought google was more expensive. More people using it so higher contention for keywords. Thus you have to pay more per click. I've heard its more effective though.
google is cheaper than yahoo but I prefer yahoo coz is more effective and give high quality traffic , any way try them your self and you will see .
Google is chepaer, and you get more exposure. Yahoo has less no. of publishers and their ads are in huge sites.
Hi Google is cheap and reliable as well. Sometimes companies consider best strategy for marketing their products is to make things cheap and free
Yes. It`s try that Google AdWord is cheaper and more efective that Yahoo`s PPC. Before a month I start to advert site in my signature using same keywords and budget in Google and Yahoo. At the end of adverting I have 5 sales from Google and 1 from Yahoo.
with regards to google it really does depend on the keywords that you want to create a campaign for one good thing with google over yahoo - is that CTR is also a factor in your ads ranking. with yahoo it is a simple bidding war
yahoo adwords tends to be cheaper from my experience. For some keywords that use big city names(such as LA),keywords can cost up to $6 per click in Google!! I've never seen anything over $2 for Yahoo. At the same time, I get more traffic from Google. I love Yahoo's customer service though. It's much better than Google's