Hey all, I've done the PPC thing before (few years back promoting CB) but I know things have changed since then, and I'm looking at getting back into it. I do know that research is key, and I'm cool with that, but I would like for someone to recommend a good ebook or book, or a site that will guide me in the right direction without a lot of BS thrown in. I don't mind paying for something, but I want it to be quality. Can anyone recommend something that would suit me? Thanks!!
Start small, and report. Find out what works best for your keyword sets. Even with a large budget your still not going to achieve results if your not on par with your target market. Cheers Alex Adlisher.com Contextual Advertising Network