Seriously. I hate that extra hidden clutter. Sometimes I want to start fresh with a campaign I "deleted" before. But wait, if I try to create a new campaign with the same name, I get an error. Why? Coz what I thought I deleted wasn't really deleted. So I must resume the old campaign, and then delete all of its adgroups so it at least resembles a new campaign. Another thing that bugs me...what if I have someone working for me, and don't want them to see previous campaigns or adgroups I was using? Oh, that's right. You can't really delete stuff. Because Google knows best.
Or you could just rename old ad groups as/after you delete them so you can use the name you want on your new ones
Yeah, of course. But why should we need to jump through any extra hoops to do something so simple (and common sense).
I've honestly never deleted campaign and then built a new one with the same name. Never heard anyone else bring it up as an issue either. On the flip side, I have on more than one occassion been happy as can be that Google saves data - it's a god send when you get handed a new account being able to see what's been tried already. Use the AdWords Editor and have them send you their proposed changes for you to import. http://www.google.com/support/adwordseditor/bin/topic.py?topic=9321
Why don't you just choose not to display any campaigns that you have deleted so that you only see active campaigns in your interface? Cheers Stewart
I actually like this. I have deleted campaigns with Yahoo before and a few weeks later wanted to come back to it but nooope. Sometimes you just think you'll never need it again and then somewhere down the road you want to go analyze/restart/redo it.