Why won't Google tell us the percentage of each click that a publisher gets

Discussion in 'AdSense' started by ablaye, Aug 1, 2007.

  1. shauner

    shauner Well-Known Member

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    #21
    Anything related to payout percentages, Google will chalk up to trade secrets. Adsense and Adwords is Google's cash cow, they are definitely not going to reveal how they do it.
     
    shauner, Aug 2, 2007 IP
  2. agent272

    agent272 Banned

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    #22
    WHY, WHY, WHY????????


    I will tell you why, because Google is selfish and stuck up!

    But I guess they have a point to it somewhere. ;)
     
    agent272, Aug 2, 2007 IP
  3. stubsy

    stubsy Well-Known Member

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    #23
    Yesterday mybloglog registered 5 adsense clicks and I got nothing google registered no clicks:mad::mad:

    Today I did get nearly $2 for one click though:):)
     
    stubsy, Aug 2, 2007 IP
  4. SFTech

    SFTech Banned

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    #24
    I bet we make something very small like %25 that's why they are so big.
     
    SFTech, Aug 2, 2007 IP
  5. danimal

    danimal Active Member

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    #25
    that figure is complete rubbish.

    every quarter, the google shills on wmw post their pack of lies, because that's what google tells 'em to do.

    the 83% is NOT publisher payout, because part of it covers payments that google makes for things like the toolbar deals, which have nothing to do with publishers like us.

    those bogus numbers also don't tell you how many new publishers there are in the system.
     
    danimal, Aug 2, 2007 IP
  6. tbarr60

    tbarr60 Notable Member

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    #26
    OK, then you break it down. If they brought in $8 billion say half of that was from the Adsense content network so Adsense revenue is $4 billion. The cost of sales was $4 billion, I am sure they spend millions on advertising like showing up at conferences and sponsoring events but most of the cost of sales goes back to Adsense publishers.

    Learn how to read and analyze annual reports before you call this rubbish and call company liars.
     
    tbarr60, Aug 2, 2007 IP
  7. danimal

    danimal Active Member

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    #27
    wtf is "if"? the google annual report deals in concrete numbers, period.

    i'd suggest that you try actually reading it before commenting.
     
    danimal, Aug 2, 2007 IP
  8. tbarr60

    tbarr60 Notable Member

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    #28
    Using "If" is a common way presenting a problem to be solved. I read it, there's plenty of money going to good publishers.
     
    tbarr60, Aug 2, 2007 IP
  9. danimal

    danimal Active Member

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    #29
    o.k., did you find the following info in the google quarterly report:

    1) how many additional publishers did google gain last quarter?
    2) is the 83% number actually the tac(traffic acquisition costs)?
    3) how much of the tac is payment for toolbar deals?
    4) how much of the tac went to adsense premium partners?
    5) how much of the tac went to small fry publishers like us?
     
    danimal, Aug 2, 2007 IP
  10. tbarr60

    tbarr60 Notable Member

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    #30
    What's your answers to those questions?
     
    tbarr60, Aug 2, 2007 IP
  11. Burta

    Burta Well-Known Member

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    #31
    I remember a few months ago there was a figure floating around of 43% which at the time seemed pretty reasonable, and I have spoken to a number of AdWords publishers in my industry and my earnings per click is around 40% of what they are paying per click. So I wouldn't be surprised if Google are sharing somewhere between 40 - 60%.
     
    Burta, Aug 2, 2007 IP
  12. marketjunction

    marketjunction Well-Known Member

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    #32
    Google is a broker. The last thing a broker wants is party A talking to party B. It's a recipe that cuts out the broker and thus ruins the business.

    If you truly have a high-quality site, you don't need AdSense at all. For all of our crappy to so-so sites, Adsense provides and quick and clean revenue option.

    It doesn't matter if they keep 1% or 99%. You're either using them or you're not.
     
    marketjunction, Aug 2, 2007 IP
  13. danimal

    danimal Active Member

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    #33
    only question #2 gets answered in the google quarterly report: the overall tac amount... that's why the report is completely worthless to publishers.

    what you meant to say is: if you have a website designed to work with affiliate programs, you don't need adsense at all.

    because some of the very biggest and very best sites on the 'net still use adsense in one form or another.
     
    danimal, Aug 2, 2007 IP
  14. adviceforall

    adviceforall Banned

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    #34
    LMAO That made me laugh sorry this post is kinda irrelevant but nicely put I will second it lol :D

    ~Rick~
     
    adviceforall, Aug 2, 2007 IP