SEOmoz generate $1,289,760 from selling content in first 12 months

Discussion in 'Copywriting' started by stokelake, Jul 31, 2007.

  1. #1
    stokelake, Jul 31, 2007 IP
  2. Marx

    Marx Peon

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    #2
    Wow nice figures !!

    I have signed up to their premo content and must say it was worth the money so hats off to them ...... :)
     
    Marx, Jul 31, 2007 IP
  3. hemanmaximus

    hemanmaximus Peon

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    #3
    Nice...

    Will be seeing many copies and spinoffs of SeoMoz...
     
    hemanmaximus, Jul 31, 2007 IP
  4. marketjunction

    marketjunction Well-Known Member

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    #4
    Yes, they are called magazines, trade journals, etc. :D

    Unless I missed something, I don't see anything new here. Magazines, trade journals, etc have put online versions of their stuff for a fee years ago and do very well.

    People will gladly pay for good information, it's been done for eons.

    This is "news" to the "everything should be free and monetized by AdSense" crowd I suppose.

    Many solid outlets will mix the content. The site will offer up some free stuff, but the killer stuff is for paid subs only.

    I'm sure I missed something in all this, so feel free to point it out. :)

    It's the fools that give away premium content for free in hopes to get a few pennies as people leave the site. ;)

    But, you've got to have content worth paying for, so I guess that leaves many people back in the AdSense line.
     
    marketjunction, Jul 31, 2007 IP
  5. randfish

    randfish Peon

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    #5
    I figured I'd hop in just to clarify as I did on the blog entry about this topic:

    We’re not quite on track with the numbers you suggested, but we’ll get there soon (I hope) :) The only problem is that our costs have been rising along with it, so I suspect profit margins will be razor-thin for the first year or two.

    Salaries are our biggest expense, but server hardware isn’t insignificant either. That, combined with travel expenses (to help promote all this stuff) will probably make it so at the end of the year, we’ll be looking at around 850K in revenue and 100K in profit, which, while not insignificant, certainly isn’t incredible. I do suspect, however, that 2-3 years from now, our profits will be much better.

    We're certainly planning to continue releasing lots of cool free content (in fact a new free tool is to be launched tomorrow or Thursday), and working to make premium content more and more valuable.
     
    randfish, Jul 31, 2007 IP
  6. driven

    driven Well-Known Member

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    #6
    Thanks for the clarification, Rand. At first glance, $1M is alot of money, but as Rand pointed out, once you deduct for labor and the amount of time to actually writing out these pieces of content, then it really isn't as much as one expected. But at the least, you are hopefully achieving some level of scale going forward.
     
    driven, Aug 1, 2007 IP
  7. activeimedia

    activeimedia Well-Known Member

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    #7
    Rand, you are the man sir... but please, please get someone to work on the Page Strength tool
     
    activeimedia, Aug 6, 2007 IP
  8. BrianJump

    BrianJump Active Member

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    #8
    ..its not what you make, its what you keep. Nice of Rand to drop some #'s for DP'ers ...
     
    BrianJump, Aug 6, 2007 IP
  9. BigRooster317

    BigRooster317 Banned

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    #9
    If only I could afford the viral campaign for my dating site...... Oh, the wonderful world of the internet, where all the good stuff is uber expensive!
     
    BigRooster317, Aug 8, 2007 IP
  10. nate_king1

    nate_king1 Active Member

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    #10
    Only because seomoz.com content is actually worth buying, heck I bought the link building article. I'd have to say the article is great!
     
    nate_king1, Aug 8, 2007 IP
  11. kthor

    kthor Well-Known Member

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    #11
    how much for that article ?

    nevermind found it , anyone used seomoz services yet ?
    http://www.seomoz.org/dp/seo-sem-services#viral
     
    kthor, Aug 12, 2007 IP
  12. randfish

    randfish Peon

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    #12
    Umm... Well, we've got all our public clients listed here - http://www.seomoz.org/pages/clients - and there's a number of others who have asked to remain confidential. Right now, though, we're concentrating more on growing premium content, so we're not accepting new clients, but still working with folks like NPR, Yelp, AllBusiness, Answers, etc.
     
    randfish, Aug 14, 2007 IP
  13. maverick123

    maverick123 Peon

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    #13
    its everybody's dream to make such kind of money on consistent basis.....i hope i will soon be making this amount :)
     
    maverick123, Aug 19, 2007 IP