Whats this really worth?

Discussion in 'General Business' started by benpolska, Jul 17, 2007.

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  1. #1
    ok im not sure if this is the right topic of not, but here goes nothing.

    i am thinking about selling my site and was wondering what you guys think its worth?

    here are the details.

    Domain age (approximately):
    2 Months, 8 days..

    The total number of pages that contain links to:
    237

    Current AlexaRank: 822,859

    Indexed Pages:
    Google: 1,440
    MSN Search: 20
    Yahoo!: 88
    AlltheWeb: 96
    AltaVista: 99

    revenue is about $50 a month through auctionads, text-link-ads and adsense.

    i have just started to use text-link-ads and adsense this month. so the $50 earned was from AA last month.

    the traffic comes from many different streasm. so far today i have 151 direct uniques to my site. i tend to get between 130-400 unqiues a day to my site and about 3800 uniques a month.

    PM me for the site if needed. ( it is a celebrity gossip blog)

    please let me know what you guys think.
     
    benpolska, Jul 17, 2007 IP
  2. PHPGator

    PHPGator Banned

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    #2
    It is a relatively new site, so this is going to hurt you in what yoru site is probably worth at this point. As well, you haven't even been recieving traffic for very long. If you waited a couple more Google PR updates, you would probably get substantially more.

    Right now, your website is probably worth around $200-$300 in my opinion. I think you could legitimately make this through a SP auction. You could probably get substantially more as the traffic grows and your PR gets higher though. You might contemplate holding onto it for about 6 months then selling. :)
     
    PHPGator, Jul 17, 2007 IP
  3. marketjunction

    marketjunction Well-Known Member

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    #3
    Well, I'm a bit stricter in my valuation.

    The domain age means nothing to me. What matters is the SITE age.

    As to the # of links, I just look at Google. I don't care about MSN and Yahoo as they account for a peanut butter cookie's worth of search traffic and they are easy (compared to G) to get links recognized in. They'll recognize any crap link.

    Next, what is the site about? Tampons or Tech?

    Next, is the content unique or not? Is it well-written or fluff? Are the pages interesting or simply search term oriented?

    Next, Alexa rank is for amateurs. I've been doing this for 14 years and I can count on one hand the number of times I've given a crap about Alexa.

    You said revenue is $50 a month, but you lack history.

    Bottom line, this site is a pure speculation play. I'd be willing to pay $50-$100 max.

    That said, there are lots of buyers out there who are less experienced or who just might love your site's niche, so the site's worth is relative. To them, it might be worth hundreds.

    Like I said, I'm a hardcore business person and I bring the same brick and mortar valuations to sites. And that's why I'm profitable. :)

    Valuation: $50-$100 based on limited info posted.
     
    marketjunction, Jul 17, 2007 IP
  4. benpolska

    benpolska Peon

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    #4
    this month with text-link-ads i will make $8.86 on inlinks only and so far from adsense i have made $13.92 this month.
     
    benpolska, Jul 17, 2007 IP
  5. bluegrass special

    bluegrass special Peon

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    #5
    This would probably be better in the Business: Domain Names: Appraisals forum.

    The domain isn't old enough to get a boost in price.
    You don't give the URL or niche, so no value can be applied to them.
    You don't list the traffic that you have (or where it comes from), so no help there.
    You do list revenue, but with less than three months it is hard to determine if that is sustainable.

    With the information provided, $400-500 is probably the most that you could get for it (assuming that you prove the earnings). The reality is more likely $250-300. The factors that you did not cover could have an effect on this pricing (up or down).

    A really good dictionary name with the right TLD could drive up the price. A poor domain name that is hard to remember or brand might drive it down. Fairly high traffic would be a plus, but if it costs you most of your revenue each month to get that traffic then the value would be less.
     
    bluegrass special, Jul 17, 2007 IP
  6. benpolska

    benpolska Peon

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    #6
    marketjunction - as it states in the first post the website is about celebrity gossip.

    PM me for the link.
     
    benpolska, Jul 17, 2007 IP
  7. marketjunction

    marketjunction Well-Known Member

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    #7
    Oh, sorry. I missed it or maybe I was typing before that was added.

    Celeb gossip can be a good seller, so you may get a few more bucks. That's why I said the niche matters. The niche alone can add value. More people want sites about celebs than tampons. ;)
     
    marketjunction, Jul 17, 2007 IP
  8. *domainatrix*

    *domainatrix* Peon

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    #8
    No, this is a WEBSITE appraisal. Those of us who frequent the domain names forum are often completely inexperienced in valuating actual websites.

    I agree with marketjunction. There is no way I would pay more than $100 for that site. It's not established enough to prove its worth any more than that. A few weeks ago there was a site for sale on SP which brought in 600k in revenue and the owners were selling it for 200k. It eventually came to light that the niche, which had been something along the lines of image and video hosting (I can't remember exactly what) for myspace had been banned from myspace, making the site virtually useless. It was also a 2-month old site.

    Hang onto it for about a year. At the end of that year, if it is still making a consistent $50/month you may be able to sell it for $500-$750. However, if you get $300 at the moment I would consider you lucky.
     
    *domainatrix*, Jul 17, 2007 IP
  9. bluegrass special

    bluegrass special Peon

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    #9
    I won't disagree that many of the users in that forum are inexperienced. However, that is true of most of the forums here. I was going off of the descriptor for that forum:

    "If you want to get user's opinions about the value of a domain (site as a whole, or anything else related to a website), feel free to ask here."

    Which states that is the place for WEBSITE as well as domain appraisals.

    @OP:

    I would say the consensus is that you should keep optimizing this site, try and get the SERPS up for some decent keywords (not that it isn't, I have no idea as I don't know your site or targeted keywords), and get some history behind it before you sell it.
     
    bluegrass special, Jul 17, 2007 IP
  10. benpolska

    benpolska Peon

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    #10
    thanks for the tips. i would also like to report that the site have over 200 rss subscribers and gets about 200-500 uniques a day now. any further info?
     
    benpolska, Jul 18, 2007 IP
  11. marketjunction

    marketjunction Well-Known Member

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    #11
    For me, the lack of history is the main thing. The other killer would be the content. It has to be all original or a buyer like myself wouldn't be too interested.

    I don't care about RSS subs. It doesn't mean much (that's MY own opinion). However, it is a good selling point as I know others will care.

    It looks like you just need time now if you want more money. Build the site out over the next 10 months or so and see where you stand.
     
    marketjunction, Jul 18, 2007 IP
  12. benpolska

    benpolska Peon

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    #12
    thats great advice. hopefully i can get over 2k backlinks over the next 10 months. oh by the way i will also be appearing on a tv station with regards to my gossip site.
     
    benpolska, Jul 18, 2007 IP
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