Dramatic Drop in Sales, Anybody?

Discussion in 'Commission Junction' started by Masterful, Jun 24, 2007.

  1. #1
    Hi,

    I've observed a dramatic drop in sales over this weekend, like never before. I realize that weekends always see less conversions, but this is something different. Has this happened to anyone else? I'm worried that there might be something wrong with my CJ account.
     
    Masterful, Jun 24, 2007 IP
  2. timeisnow

    timeisnow Well-Known Member

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    #2
    depends on your niche. Especially if it is seasonal. pm me for more details.
     
    timeisnow, Jun 27, 2007 IP
  3. hanji

    hanji Peon

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    #3
    I'm noticing a drop in sales on my eBay affiliates over the weekend.. and hasn't returned yet. The weird thing is that my impressions and clicks are up. Hopefully this isn't another eBay issue like last time.

    hanji
     
    hanji, Jun 27, 2007 IP
  4. purdue512

    purdue512 Well-Known Member

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    #4
    Do you guys read the WSJ? Consumer confidence is dropping for the first time in a long-time. I'm thinking there are more weekends like this ahead of us in the retail space.
     
    purdue512, Jun 27, 2007 IP
  5. tvmatt

    tvmatt Peon

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    #5
    A drop in the consumer confidence isn't going to cause a dramatic drop in your conversion rate (it's just a measure, publishing of the new rate isn't going to cause people to suddenly stop buying...).

    Which program is this for (or at least, what industry)? Are you seeing a change in your conversion rate, or is your CR constant & your traffic is lower?
     
    tvmatt, Jun 29, 2007 IP
  6. hanji

    hanji Peon

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    #6
    Hello

    I'm seeing a drop in sales in the eBay program. Clicks and traffic have been on the rise, which gives me the feeling that something might be off. Drop started around the 24th. I'm getting a couple of sales (real small dollar amounts) since then. Looking at my graph I see nice activity in sales since eBay fixed the problem that they were having until the 24th.. which is why I'm concerned.

    When eBay had issues in May or whatever.. I was maintaining consistent traffic and clicks, but without sales.. very similar to what's going on now.

    I understand clicks != sales.. so it could be consumer pattern. Just seems weird though, my sales are pretty consistent for the most part.

    Thanks!
    hanji
     
    hanji, Jun 29, 2007 IP
  7. marieg

    marieg Active Member

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    #7
    I was going to ask the same thing and saw this thread.

    My conversion is down 50% which is not really good, traffic is steady but the conversion is really poor.

    I hope things will go back to normal.

    btw i'm promoting a ringtones.
     
    marieg, Jul 2, 2007 IP
  8. Cylon

    Cylon Peon

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    #8
    maybe someone else is undercutting you/offering a better service/new kid on the block. could be lots of things
     
    Cylon, Jul 2, 2007 IP
  9. tvmatt

    tvmatt Peon

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    #9
    I'm seeing this too, across multiple programs. It seems to be either a slump before the July 4th holiday, or tracking issues on CJ's end. I know there are tracking issues with some batch-upload advertisers who are uploading data, but the data isn't showing in CJ (Buy.com and emusic, to name two) - but I'm not aware of issues with any programs that use pixel-based tracking.
     
    tvmatt, Jul 2, 2007 IP
  10. briansol

    briansol Well-Known Member

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    #10
    ebay had an issue the 27-30th of june. it has been addressed at this point
     
    briansol, Jul 3, 2007 IP