How do I change the Google text?

Discussion in 'Search Engine Optimization' started by Kaabi, Jun 20, 2007.

  1. #1
    That's a very vague question, but I'll explain it better. I'm talking about the text that appears under websites on the SEs, I'm not sure what it's called, or if it has a specific name (it must, I just don't know it). Anyway, the descriptive text that my site has with Google is horrible! My site is MrAirsoft.com, and here is the descriptive text under the link on Google for my keyphrase "cheap airsoft guns":

    All of the airsoft guns sold on MrAirsoft.com come with orange tips. It is illegal and dangerous to remove or alter the orange tip. To purchase any products ...

    Now, that's not what I want. How do I change it? I know in the past meta description was used, but of course Google doesn't do that anymore. I know you can't choose EXACTLY what you want the descriptive text to be, but what are some tips that will get me a better one. By the way, I'm #3 (although my friend says #4) for that keyphrase (cheap airsoft guns), so you can check it out yourself and give me some tips. Thank you!
     
    Kaabi, Jun 20, 2007 IP
  2. Raz2133

    Raz2133 Peon

    Messages:
    65
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Actually Google *does* sometimes use the meta description. I notice that your front page does not have a meta description, perhaps you should add one.

    As for why Google is choosing to display that particular text from your site; I can only guess that this is because that particular paragraph is in bold.

    Mark
     
    Raz2133, Jun 20, 2007 IP
  3. skanxalot

    skanxalot Peon

    Messages:
    111
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #3
    This is sometimes referred to as the snippet. Google will sometimes use the Meta Description tag, but often uses a snippet of text from your content as you've noticed. If you don't like that snippet, try including that phrase in other sentences that are more user friendly.
     
    skanxalot, Jun 20, 2007 IP
  4. Dudibob

    Dudibob Peon

    Messages:
    618
    Likes Received:
    14
    Best Answers:
    0
    Trophy Points:
    0
    #4
    Google uses the meta description tag 8/10 of the time and the OPD tag the other 1/10 of the time.

    If you don't have a description tag or Google feels the content is more relevant, then parts of the content is displayed, different lines separated by ...

    HTH :)
     
    Dudibob, Jun 20, 2007 IP
  5. Noddegamra

    Noddegamra Peon

    Messages:
    1,013
    Likes Received:
    23
    Best Answers:
    0
    Trophy Points:
    0
    #5
    I also wish for them to not use my meta description. Do I do this just by removing the meta description tag entirely?
     
    Noddegamra, Jun 20, 2007 IP
  6. Raz2133

    Raz2133 Peon

    Messages:
    65
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    0
    #6
    I'm confused, why would you want Google not to use your description? A good well-written description can tempt searchers to click on your site.

    As for removing the description; Yeah, just delete the tag.

    Mark
     
    Raz2133, Jun 20, 2007 IP
  7. Noddegamra

    Noddegamra Peon

    Messages:
    1,013
    Likes Received:
    23
    Best Answers:
    0
    Trophy Points:
    0
    #7
    Thanks for the info. It's because they are all the same. (I know, its awful!!!)

    It's probs best I just add the feature for custom meta descriptions to my CMS. lol. Lazyness I guess. I have custom tags so... yes... damn my lazyness! lol
     
    Noddegamra, Jun 20, 2007 IP
  8. trichnosis

    trichnosis Prominent Member

    Messages:
    13,785
    Likes Received:
    333
    Best Answers:
    0
    Trophy Points:
    300
    #8
    you are not able change it . G will change it for every search keyword
     
    trichnosis, Jun 20, 2007 IP
  9. Kaabi

    Kaabi Well-Known Member

    Messages:
    1,267
    Likes Received:
    51
    Best Answers:
    0
    Trophy Points:
    153
    #9
    Alright I'll tell my guy to add meta description, maybe that will have some effect. And yeah, the bold might have something to do with it... I'll have to think of an efficient way around this.
     
    Kaabi, Jun 20, 2007 IP
  10. Kaabi

    Kaabi Well-Known Member

    Messages:
    1,267
    Likes Received:
    51
    Best Answers:
    0
    Trophy Points:
    153
    #10
    The only tip I got is meta description. Any other tips?
     
    Kaabi, Jun 20, 2007 IP
  11. AirsoftGuns

    AirsoftGuns Peon

    Messages:
    391
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    0
    #11
    google not just sometimes use the meta description,you should put the keyword " cheap airsoft guns " under meta description in order to rank well on that keyword unless your domain name is something like www.cheap-airsoft-guns.net ect... this kind of domain already seo itself. it contain " cheap airsoft guns " already. anyway. I suggest you should put the keyword either on title or on description in order to rank well on google.
     
    AirsoftGuns, Jun 29, 2007 IP
  12. Kaabi

    Kaabi Well-Known Member

    Messages:
    1,267
    Likes Received:
    51
    Best Answers:
    0
    Trophy Points:
    153
    #12
    Is that your website, AirsoftGuns? Ehh? It's possible. But I figured it out.
     
    Kaabi, Jun 29, 2007 IP
  13. AirsoftGuns

    AirsoftGuns Peon

    Messages:
    391
    Likes Received:
    4
    Best Answers:
    0
    Trophy Points:
    0
    #13
    Hi,Kaabi.
    You did a great job,now for the keyword " cheap airsoft guns " your site is at #1 in google ! I have worked on my site http://www.rcplaneguide.com/Airsoft_Guns.html couple years already,for the keyword " cheap airsoft guns " my site only list at #182 .
    Can you tell me a little bit tricks on how to push your site at #1 plane in just 7 months ?
    In google ,it showed there are 4,060 sites linking to your site.
    In yahoo, it showed there are 7,041 sites pointing to your site.
    How can you possible to get so many links pointing to your site in just 7 months?
    Will the search engines consider your site get backlinks too fast ?

    please tell me a bit tips.
    many thanks
    sam
     
    AirsoftGuns, Aug 31, 2007 IP
  14. Kaabi

    Kaabi Well-Known Member

    Messages:
    1,267
    Likes Received:
    51
    Best Answers:
    0
    Trophy Points:
    153
    #14
    Ha ha! Thank you so very much, and I can get to the top of any keyphrase in 7 months easy, I don't know why you've been working for years without success. I really didn't do anything that special, I just worked hard and was consistent. I still am consistent. Now I'm #4 for just "airsoft guns", and that's bringing in the sales!
     
    Kaabi, Sep 1, 2007 IP