Can I estimate how much traffic a website on page 1 is getting?

I am wondering how I could possibly estimate how many hits a #1 listing on page 1 of google might be getting if for example I know overture says 16,000 searches in one month?


Are there any tools per say to estimate this or maybe there is a math equation maybe that some people like to use...

A rough estimate of course is the best I could be hoping for, and that is more than enough.


Thank you all,

Travis

 

i think on a search result page #1 is getting more than %80 of visitors and the other positions are sharing the %20

 

those are some great numbers, thank you very much.

Travis

 

I don't remember where, but some study concluded that 50% of users click on link #1, and 20% on link #2, leaving ~15% for rest of the page 1 and 15% for all other pages combined.

 

it depend on the keywords and traffic for each. the more pupolar the word is the more traffic you got for no.1

 

Ok, I understand that. But I am not concerned with the amount of traffic. I am just wondering in terms of percentages. I mean whether the keyword gets 10 searches a month or 10,000... how would that change the percentages?


So one person says 80% and one says 50%. Anyone else wanna vote

Travis

 

what type of hosting do you use?

if you have Linux with cPanel there are detailed stats available.

 

I do not have sites in these tops spots, I am just wondering what the stats are.

I know lol, I use analytics and they tell me a lot


Just looking for a rough estimate you know...

 

Here is an incomplete study, based on the AOL leaked data last year:

http://www.e-consultancy.com/news-b...ta-provides-insight-on-search-strategies.html

Problem is, with that data, many many people were already searching for something that would normally come up as #1, so they weren't "searching" per se, they already knew where they were trying to get to, and the AOL search page just happened to be their homepage:

http://www.krazydad.com/blog/2006/08/17/some-aol-search-statistics/

The data is out there and available if you want to look for it and play around with the numbers. There are other studies as well. Most of what you will get here is wild guesses, since most people here (and I'm not saying everybody, just most) don't know how to quickly search for stuff like that.

The other thing you could do would be to find some cheap keywords to bid on, one with some searches but little to no competition, and see how many clicks you get from being #1 in the PPC spot. I believe (and you would have to double check me on this) that the split between PPC and natural serps clicks is right around 40/60. From there you could interpolate the rest.

-Michael

-Michael

 

Awesome info!

Thank you so much and I am going to read over all of that in the link.

And I agree that alot of this is very hard to be completely objective with, outside of hacking a google database and seeing first hand

But the study AOL did was something I was looking for, even if not EXACTLY accurate.

Thank you alot

Travis

 

No problem... but just so you know, most of that is not AOL's analysis... what AOL did was inadvertently leak the data out to the web, and before they could take it down, some people grabbed it (I got hold of a copy) and did their own analysis of it.

I wrote a keyword suggestion tool off of the data here:

http://www.bad-neighborhood.com/suggest.php

It's not entirely practical, given the small data set (which is now outdated to boot), but kind of fun to play with actual search data.

As soon as I get a bunch of stuff off of my plate I have a new kwd tool I'm going to finish up that I keep forgetting to get around to, thx for reminding me.

-Michael

 

What number is it on the first page? And what's the search term?

 

those are still AOL statistic anyway. It might be different from google coz the visitor are different group of people.(AOL based on american people but google based on surfer in general) so the percentage might be differ.

 

Lets say #2 spot on the first page for "dj equipment"

Travis

 

Also, just so you know, different markets will get totally different results. I have people searching sometimes 30 pages deep for poetry related phrases, whereas other stuff they usually find what they need on page 1 or 2 at the most, and they're done. Students doing research will go farther than someone looking for a specific item to buy, or someone looking for say, lyrics to a song. For many things, the first one you find is all you need, for others different pages on the same topic might actually have different things to offer on it.

It is very dependant on the subject matter, industry, target audience, etc.

-Michael

 

Very True.

Thank you alot for your help, you have assisted me a lot.

Travis

 

yeah i agree with that explanation. me myself always search at least 10 pages of SERPs till i got enough information i want on specific topics. mostly the page 1-5 will give me nothing or not relevant info though. strange...