Gecko is trademarked?

Discussion in 'Google AdWords' started by Realdeals228, Apr 11, 2007.

  1. #1
    Hello,

    Does anyone know why google will not run ads with the word "gecko"? They say it is a trademark but I don't think you can trademark and animal. I guess it is because of Gieco but it seems very strange to me. Anyone else have this problem?
     
    Realdeals228, Apr 11, 2007 IP
  2. Claudek

    Claudek Well-Known Member

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    #2
    It should depend on the context. If i were running an ad campaign for lizards, there should be no issue with an ad along the lines of "Get your child a friendly pet Gecko today!"

    If it was technology based, then in this case, the trademark would apply and you can rightly be rejected for using the term gecko here.
     
    Claudek, Apr 11, 2007 IP
  3. Realdeals228

    Realdeals228 Active Member

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    #3
    It was a House Gecko as in a pet, for House-gecko dot com . Thats why I was so confused.
     
    Realdeals228, Apr 11, 2007 IP
  4. Claudek

    Claudek Well-Known Member

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    #4
    Appears you may have been hit by an over-zealous reviewer. You should point out to them that a trademark generally covers a particular industry. In this case there is no trademark on the word Gecko for lizards as it is a name only. Unless you are targetting technology (in this case Netscape I believe owns the trademark) or restaurants (http://www.geckosgrill.com/legal.php has the trademark it seems) related keywords you should be ok.
     
    Claudek, Apr 11, 2007 IP
  5. Realdeals228

    Realdeals228 Active Member

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    #5
    I will try that. The weird thing is that I have other sites with adsence ads with the word gecko in it. Thanks for your help.
     
    Realdeals228, Apr 11, 2007 IP
  6. calixto

    calixto Guest

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    #6
    ive encountered this trademark problem before just email adwords support and ask for reconsidertion to put your ads using the word "gecko" in your adcopy.
     
    calixto, Apr 11, 2007 IP
  7. mrlynam

    mrlynam Active Member

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    #7
    gecko is that playstation character/game? anyone remember him? i doubt thats why, but theres a chance..
     
    mrlynam, Apr 12, 2007 IP