I'm currently running a website concerned with sporting activities in the English Lake District, and have set it up with XSitePro software. The site has 30 pages and i've looked into the Google positioning of each subject page and they're showing the following positioning for their relevant keywords Top Position for key phrase - 2 First page for key phrase - 13 Second page for key phrase - 6 Third page for key phrase - 3 Not in the top 5 pages for key phrase - 8 Pretty good. The pages that aren't in the top 5 pages are the ones i'm going to target for extra work. They are the highly competitive subjects and if I can get them onto page 1 of a search result in Google I could quite easily triple or quadruple my traffic. I'll report back on this later and see if I can improve things.