I am trying to analyze traffic from Google, the website has both from adwords and organic searches, however in Google Analytics (GA) organic results are very strange and if I search for even the most popular keywords (stated as organic in GA) in G the site will not be shown in top 50 at least. And GA doesn't show traffic from MSN and Yahoo I love Awstats for sites without CPC traffic, but how to understand for the site which has visitors from adwords which traffic is organic and which is cpc? Does CPC traffic has any specific referring URL from Google? Does Awstats count this traffic and keywords?
I'm not sure if you've looked into this but if you are getting a lot of hits for a certain keyword that you can't find in the top 50, it could be that your site has some rankings on another datacenter but weren't at the datacenter that you were checking that day or it could be due to "everflux," the ranking fluctuations at Google every few days. It may also be that traffic is coming from another country and/or people using google.ca, google.co.uk, google.de, etc. I don't think you will find this info summarized in awstats since it basically provides stats and not analytics. The best you will find will probably be referring urls so it would be painstaking to try and put it together as an analytics tool does.
those keywords are really odd, I don't target them, and they are hardly even appear in the site content And at the same time google webmaster tool shows normal keywords I see in Awstats as well.
As the referring URL can be the same, AWStats does not automatically separate CPC traffic from organic searches, but there is a workaround. For my sites, I use a special "Adwords" URL with a redirect (301) to the regular URL of the landing page. I then use an extra section to track the Adwords referring URL's. Works fine. Jean-Luc